Digital Marketing Account Manager

Better Insights; Pune District; On-site; INR 600,000 - 1,100,000; Full time

Job summary

Better Insights is seeking a Digital Marketing Account Manager to own client relationships end-to-end for education, healthcare, and real estate clients. You will translate campaign performance into clear client opportunities and guide the ads, creative, and CRM teams to deliver on scope.

You’ll lead a small team, coordinate across functions, run regular performance reviews, and spot upsell opportunities while keeping projects on track and clients satisfied.

Qualifications

• 2–4+ years of experience in client servicing/account management at a digital marketing or advertising agency.
• Experience leading a small team.
• Strong communication and presentation skills.
• Understanding of Meta Ads, Google Ads, and general digital marketing fundamentals.

Responsibilities

• Own day-to-day relationships for a portfolio of clients — single point of contact for all things account-related
• Lead and manage the team working on your accounts (ads executives, designers, CRM/content support) — assign work, review output, and ensure quality and timely delivery
• Understand each client's business goals and translate them into briefs for the ads, creative, and CRM teams
• Coordinate internally to ensure campaigns, content, and deliverables are executed on time and to scope
• Track campaign performance (Meta/Google Ads, CRM/lead data) and prepare client-ready reports with clear insights and recommendations
• Lead regular client calls/meetings — performance reviews, strategy discussions, and check-ins
• Spot upsell and growth opportunities within existing accounts
• Manage timelines, scopes, and expectations to keep projects on track and clients happy
• Handle escalations and resolve issues quickly, keeping both client and internal teams aligned
• Maintain account documentation — SOWs, deliverables trackers, meeting notes, renewal timelines

Skills

Communication skills

Presentation skills

Analytical mindset

Organized

Client relationship management

Education

Bachelor's degree in Marketing, Business, Mass Communication, or related field

Tools

Zoho CRM

HubSpot

Job description

About the Role

Better Insights is a marketing & branding agency running Meta/Google Ads campaigns and CRM implementations for clients across education, healthcare, and real estate. We're looking for a Digital Marketing Account Manager to own client relationships end-to-end — someone who can translate campaign performance into a conversation the client understands, lead the team working on that account, and coordinate internally between ads, creative, and CRM teams so nothing falls through the cracks.

What You'll Do

• Own day-to-day relationships for a portfolio of clients — single point of contact for all things account-related
• Lead and manage the team working on your accounts (ads executives, designers, CRM/content support) — assign work, review output, and ensure quality and timely delivery
• Understand each client's business goals and translate them into briefs for the ads, creative, and CRM teams
• Coordinate internally to ensure campaigns, content, and deliverables are executed on time and to scope
• Track campaign performance (Meta/Google Ads, CRM/lead data) and prepare client-ready reports with clear insights and recommendations
• Lead regular client calls/meetings — performance reviews, strategy discussions, and check-ins
• Spot upsell and growth opportunities within existing accounts
• Manage timelines, scopes, and expectations to keep projects on track and clients happy
• Handle escalations and resolve issues quickly, keeping both client and internal teams aligned
• Maintain account documentation — SOWs, deliverables trackers, meeting notes, renewal timelines

What We're Looking For

• 2–4+ years of experience in client servicing/account management at a digital marketing or advertising agency, with some experience managing or leading a small team
• Working knowledge of Meta Ads, Google Ads, and digital marketing fundamentals (you don't need to run campaigns, but you need to understand them well enough to explain them and guide a team executing them)
• Strong communication and presentation skills — comfortable speaking to founders, marketing heads, and senior stakeholders
• Ability to manage multiple clients/accounts and the people working on them simultaneously, without dropping the ball
• Analytical mindset — can read a performance report and pull out what actually matters for the client
• Highly organized, proactive, and calm under deadline pressure
• Bonus: experience with CRM tools (Zoho, HubSpot, etc.) and familiarity with education or healthcare sector clients

Experience & Qualifications

• Bachelor's degree in Marketing, Business, Mass Communication, or related field
• Prior experience in an agency environment (strongly preferred over brand-side)
• Prior experience leading or mentoring a small team preferred