Digital Marketer – SEO (B2C & eCommerce) | Immediate Joiners

Purplechalk

Chennai District

On-site

INR 400,000 - 600,000

Full time

14 days+

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Job summary

A digital marketing agency is seeking a Digital Marketer with strong SEO expertise to join their team in Chennai. The role involves executing SEO strategies for B2C and eCommerce brands, handling on-page and technical SEO, and conducting keyword research. Candidates should have 2–3 years of hands-on SEO experience and agency experience is preferred. This position requires a detail-oriented and proactive individual who can manage multiple projects effectively.

Qualifications

  • 2–3 years of hands-on SEO experience.
  • Agency experience preferred.
  • Strong understanding of SEO fundamentals and techniques.
  • Knowledge of schema markup and structured data.
  • Detail-oriented and proactive.

Responsibilities

  • Execute SEO strategies for B2C & eCommerce brands.
  • Conduct keyword research and SERP analysis.
  • Handle on-page SEO and technical SEO tasks.
  • Track performance using various SEO tools.
  • Prepare SEO reports with insights and action plans.

Skills

Hands-on SEO experience
Technical SEO knowledge
Understanding of SERP analysis
Experience with eCommerce platforms
Ability to manage multiple projects

Tools

GA4
Google Search Console
Ahrefs
SEMrush
Shopify
WooCommerce
WordPress
Magento

Job description

Location: Chennai (Candidates from Chennai only)

Experience: 2–3 years

Joining: Immediate joiners preferred

Role Overview

We’re looking for a hands-on Digital Marketer with strong SEO expertise to work on multiple B2C and eCommerce brands.

This role requires sound knowledge of SEO fundamentals, SERP behaviour, and modern search practices, including AEO (Answer Engine Optimisation) and GEO (Generative Engine Optimisation).

Agency experience is highly appreciated, as the role involves handling multiple brands and collaborating with cross-functional teams.

Key Responsibilities
  • Execute SEO strategies for B2C & eCommerce brands
  • Conduct keyword research, intent mapping & SERP analysis
  • Featured snippets & rich results
  • Strong understanding of SERP behaviour, including:
  • Featured snippets
  • People Also Ask (PAA)
  • Handle on-page SEO (metadata, internal linking, content optimisation)
  • Work on technical SEO, including: Site audits, Crawling & indexing, Page speed & Core Web Vitals, Canonicals, redirects, sitemap & robots
  • Implement AEO & GEO strategies for AI-led search discovery
  • Track performance using GA4, Google Search Console, Ahrefs / SEMrush
  • Prepare SEO reports with insights and action plans
  • Coordinate with content, design, and development teams
Required Skills & Experience
  • 2–3 years of hands-on SEO experience
  • Agency experience preferred
  • Strong understanding of: SEO fundamentals, SERP analysis, Technical SEO, On-page & content SEO
  • Experience with eCommerce platforms: Shopify (preferred), WooCommerce / WordPress, Magento
  • Knowledge of schema markup & structured data
  • Ability to manage multiple projects and timelines

Must be based in Chennai

Good to Have
  • Experience with D2C / B2C brands
  • Exposure to international SEO
  • Understanding of AI search, LLM behaviour & evolving SERPs
  • Basic understanding of UX & CRO
What We’re Looking For

Detail-oriented and proactive

Interested candidates can drop their resume - hello@purplechalk.in

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