Deputy Manager Content and Communication

Green Leaf Consultants Kolkata; Mumbai; On-site; INR 1,400,000 - 2,300,000; Full time

Job summary

Green Leaf Consultants Kolkata is seeking a senior professional to lead the Communications function, shaping strategy and execution across email, SMS, WhatsApp, and letters. You will translate business needs into clear messaging while ensuring brand voice and regulatory compliance.

You will oversee quality control, governance, and stakeholder management, mentor junior staff, manage workloads, handle escalations, and drive innovation in content to improve customer experience and business outcomes.

Responsibilities

• Lead the development of crisp, impactful and customerfriendly communication across Email, SMS, WhatsApp, Letters and more.
• Review and refine team outputs to ensure accuracy, consistency, and alignment with brand voice and regulatory requirements.
• Translate complex business requirements into clear messaging that enhances customer understanding and reduces queries
• Oversee proofreading, template version control and communication approvals.
• Ensure communication adheres to audit standards, compliance guidelines and internal SOPs.
• Drive process improvements to minimize errors, streamline workflows and enhance quality.
• Partner closely with crossfunctional teams (Operations, Claims, Persistency, Marketing, BI, etc.) to understand requirements and deliver timely, relevant communication.
• Coordinate with creative agencies and vendors to ensure high-quality, on-brand outputs.
• Mentor and guide the Associate Manager / Executives in the team, ensuring strong performance and skill development.
• Manage workloads, prioritize deliverables, track progress and ensure adherence to timelines.
• Independently handle escalations, challenging communication requests and audit observations.
• Introduce communication best practices, modern writing styles and customer-centric improvements.
• Audit existing communication journeys, identify gaps and propose strategic enhancements.
• Lead special communication initiatives and thematic campaigns that improve customer experience and business outcomes.

Job description

Communication Strategy & Execution

• Lead the development of crisp, impactful and customerfriendly communication across Email, SMS, WhatsApp, Letters and more.
• Review and refine team outputs to ensure accuracy, consistency, and alignment with brand voice and regulatory requirements.
• Translate complex business requirements into clear messaging that enhances customer understanding and reduces queries

Quality Control & Governance

• Oversee proofreading, template version control and communication approvals.
• Ensure communication adheres to audit standards, compliance guidelines and internal SOPs.
• Drive process improvements to minimize errors, streamline workflows and enhance quality.

Cross-functional Collaboration

• Partner closely with crossfunctional teams (Operations, Claims, Persistency, Marketing, BI, etc.) to understand requirements and deliver timely, relevant communication.
• Coordinate with creative agencies and vendors to ensure high-quality, on-brand outputs.

Leadership & Stakeholder Management

• Mentor and guide the Associate Manager / Executives in the team, ensuring strong performance and skill development.
• Manage workloads, prioritize deliverables, track progress and ensure adherence to timelines.
• Independently handle escalations, challenging communication requests and audit observations.

Innovation & Content Enhancement

• Introduce communication best practices, modern writing styles and customer-centric improvements.
• Audit existing communication journeys, identify gaps and propose strategic enhancements.
• Lead special communication initiatives and thematic campaigns that improve customer experience and business outcomes.