Customer Research Associate

Blissclub; Bengaluru; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Blissclub, one of India’s fastest-growing apparel brands, is seeking a Market Research Analyst to drive consumer insights from qualitative and quantitative studies.

You will collaborate with marketing, product, and strategy teams to translate data into strategic recommendations and help build a consumer-first culture across Blissclub's growth trajectory.

Qualifications

• 2–4 years in market/consumer research at an agency or brand.
• Bachelor’s degree in a relevant field.
• Excellent verbal and written communication skills.
• Proficiency in Google/MS Office Suite.

Responsibilities

• Design and oversee qualitative and quantitative research studies (e.g., recruitment, surveys, focus groups, interviews).
• Conduct secondary research and stay informed on industry trends, emerging technologies, and best practices in research methodologies.
• Identify areas where research can aid decision-making and formulate an optimal plan for execution.
• Interpret and synthesize data to provide actionable recommendations.
• Work with marketing, product, and strategy teams to ensure research informs decisions.
• Present research insights to senior management and external stakeholders in a compelling, accessible manner.
• Translate complex data into clear, strategic recommendations.
• Help build a consumer-first culture at Blissclub.

Skills

Market research

Qualitative research

Quantitative research

Stakeholder communication

Google Docs/Sheets

MS Excel

Education

Bachelor's degree

Tools

MS Office

Google Sheets

Job description

Blissclub is one of India’s fastest-growing apparel brands, built with a singular mission: to build comfortable and functional apparel for India. We are reimagining the apparel space not just designing products, but building a movement. What started as a community-first D2C brand has expanded into experience-led retail destinations where our Blissqueens don’t just shop, they connect, discover, and belong.

Founded in 2020 by ISB alum Minu Margeret, Blissclub raised its Series A of $15 million in May 2022, led by Eight Roads Ventures and Elevation Capital. This was followed by a Pre-Series B round of ₹33 crore and a Series B round of ₹160 crore, led by Singularity.

Featured on LinkedIn’s Top Startups list in 2022 and 2025, we’re one of India’s fastest-growing D2C brands redefining comfortable apparel for India.

Responsibilities:

Research Strategy and Execution

• Design and oversee qualitative and quantitative research studies (e.g., recruitment, surveys, focus groups, interviews)
• Conduct secondary research and stay informed on industry trends, emerging technologies, and best practices in research methodologies
• Identify areas where research can aid decision-making at BlissClub and formulate an optimal plan for execution
• Interpret and synthesize data to provide actionable recommendations

Stakeholder Collaboration & Communication:

• Work closely with internal teams (marketing, product, strategy) to ensure research findings inform decision-making.
• Present research insights to senior management and external stakeholders in a compelling and accessible manner
• Translate complex data into clear, strategic recommendations
• Aid in building a consumer first culture at Blissclub

Qualifications :

• Minimum 2-4 years of work experience in a market/consumer research agency or consumer research team at a brand
• Bachelor’s degree in the relevant field
• Excellent verbal and written communication skills
• Proficiency in Google/MS Office Suite (Outlook, Word, Excel)
• Good verbal and written business communication skills