CRM Specialist

Sobha llc; Hyderabad; On-site; INR 600,000 - 1,100,000; Full time

Job summary

Sobha llc is seeking a customer-focused CRM Executive to manage the end-to-end customer journey in the real estate sector. You will engage with customers from booking through handover, coordinating across sales, projects, finance, legal and operations to ensure an exceptional customer experience.

The role requires strong communication, stakeholder management, and hands-on experience in CRM processes to drive high customer satisfaction and smooth project handovers.

Qualifications

• Bachelor's Degree in Engineering is mandatory.
• 3-8 years of Real Estate CRM experience.
• Hands-on experience in managing customers from booking stage to final handover/possession.
• Excellent English communication and interpersonal skills.
• Strong customer management and stakeholder coordination abilities.
• Experience handling voice interactions, customer meetings, and service escalations.

Responsibilities

• Manage customer relationships throughout the complete property lifecycle, from booking to handover.
• Serve as the primary contact for customers, ensuring exceptional experience.
• Handle queries, complaints and escalations with timely resolution.
• Coordinate with Sales, Projects, Finance, Legal and Operations teams.
• Maintain accurate customer records and provide project milestone updates.
• Build long-term relationships to enhance customer satisfaction.
• Ensure adherence to CRM processes, quality standards and SLAs.

Skills

Customer relationship management

Communication skills

Stakeholder coordination

English proficiency

Education

B.Tech (Bachelor's in Engineering)

Tools

CRM tools

Microsoft Office

Job description

We are seeking a highly motivated and customer-focused CRM Executive with experience in the Real Estate industry. The ideal candidate should have strong communication skills, a customer-first mindset, and proven experience managing the end-to-end customer journey from booking through handover.

Key Responsibilities:

• Manage customer relationships throughout the complete property lifecycle, from booking, documentation, payment follow-ups, possession, and handover.
• Act as the primary point of contact for customers and ensure exceptional customer experience.
• Handle customer queries, complaints, and escalations professionally while ensuring timely resolution.
• Coordinate with Sales, Projects, Finance, Legal, and Operations teams to ensure seamless customer communication.
• Maintain accurate customer records and provide regular updates on project milestones.
• Build long-term relationships with customers and enhance customer satisfaction.
• Ensure adherence to CRM processes, quality standards, and service-level commitments.

Mandatory Requirements:

• Bachelor's Degree in Engineering (B.Tech) is mandatory.
• 3-8 years of experience in Real Estate CRM.
• Hands-on experience in managing customers from booking stage to final handover/possession.
• Excellent English communication and interpersonal skills.
• Strong customer management and stakeholder coordination abilities.
• Experience handling voice interactions, customer meetings, and service escalations.

Preferred:

• Experience dealing with luxury residential projects, premium customers, or HNI clientele.
• Exposure to customer service processes within high-value industries.
• Proficiency in CRM tools and Microsoft Office.