CRM - Direct Marketing - Gurgaon

Birla Carbon; Gurgaon; On-site; INR 1,000,000 - 1,500,000; Full time

Job summary

Birla Carbon is seeking a CRM - Direct Marketing professional in Gurgaon. This role involves managing a team of Direct Sales Executives to increase customer profitability through effective cross sales and up-sell strategies. The ideal candidate should have 5 to 9 years of experience in direct sales, including at least 2 years in a Life Insurance team. Responsibilities also include training, coaching, and ensuring high quality in business generated to support long-term profitability.

Qualifications

• 5 to 9 years of work experience in direct sales with at least 2 years in Life Insurance team handling.
• Demonstrated competence in management and networking.
• Experience in training and managing direct sales reports in a services industry.

Responsibilities

• Increase customer profitability through effective cross sales.
• Manage a team of 6-8 Direct Sales Executives.
• Provide field support and coaching to direct reports.
• Foster talent retention and manage attrition.
• Ensure high quality and persistency of business generated.

Skills

Direct sales

Team management

Networking

Target marketing

Training and mentoring

Job description

CRM - Direct Marketing - Gurgaon

Job Description:

• To increase customer profitability through effective cross sales and up sell framework
• Continuous Process refinement for enhanced marketing ROI
• Manage a team of 6-8 Direct Sales Executives
• Bring in best practices to offer excellent experience while on boarding customers and generate more leads through servicing
• Maximize sales productivity of the team and achieve sales targets
• Provide field support to direct reports by joining them on calls and providing coaching and feedback based on performance
• To emphasize on talent retention and managing attrition
• To maintain high morale and engagement levels of the teams by providing constructive feedback and fostering right environment.
• Adhere to a proper business work ethic and create a similar expectation of direct reports/peers
• Ensure high quality and high persistency of business generated to support long-term profitability of the company

Job Requirements

• 5 to 9 years of work experience in direct sales with at least 2 years+ experience in Life Insurance team handling role
• Demonstrate competence in management, networking, target marketing to specific prospects
• Experience in training, managing, mentoring and evaluating direct sales reports as assigned in a services industry