Creative Strategist

AUSTER WIP PRIVATE LIMITED; New Delhi; On-site; INR 600,000 - 1,200,000; Full time

Job summary

KSC Venture Studio is seeking a Creative Strategist to work across brand thinking, content strategy, concept development and original IPs. The role combines research, strategic thinking and creative execution, with the opportunity to shape how brands and ideas are positioned and communicated.

1–3 years of experience in brand strategy or content strategy; strong editorial and written communication; ability to present to founders and teams.

Qualifications

• 1–3 years of experience in brand strategy or content strategy.
• Strong editorial and written communication skills.
• Ability to structure ideas clearly and present to founders and teams.
• Curiosity about fashion, food, hospitality and lifestyle trends.

Responsibilities

• Develop brand and content strategies across KSC’s portfolio.
• Conduct research across categories, audiences, culture and competitors.
• Translate research into positioning, messaging and creative directions.
• Develop concepts and narratives for content IPs and campaigns.
• Create briefs, content pillars and strategic frameworks.
• Contribute to campaign planning from idea to channels.
• Stay involved through execution to translate strategy into work.
• Review content performance and refine strategies.
• Present strategy and thinking to founders and teams.

Skills

Brand strategy

Content strategy

Research

Presentation

Job description

KSC Venture Studio builds businesses around a clear point of view, spanning brand strategy, venture building, and a diverse portfolio across hospitality, lifestyle, media, and consumer products.

KSC Venture Studio is looking for a Creative Strategist to work across brand thinking, content strategy, concept development and original IPs. The role combines research, strategic thinking and creative execution, with the opportunity to shape how brands and ideas are positioned and communicated.

Responsibilities

• Develop brand and content strategies across KSC’s portfolio of brands and ventures.
• Conduct research across categories, audiences, culture and competitors to identify relevant insights and opportunities.
• Translate research into clear positioning, messaging territories and creative directions.
• Develop concepts and narratives for content IPs, campaigns and brand initiatives.
• Create briefs, content pillars and strategic frameworks for creative and production teams.
• Contribute to campaign planning, from the core idea and channels to content and execution.
• Stay involved through execution, ensuring the original strategic and creative thinking translates into the final work.
• Review content performance and use insights to refine strategies and future work.
• Present strategic and creative thinking to founders, clients and internal teams.

Requirements

• 1–3 years of experience in brand strategy, communications planning or content strategy.
• Strong editorial and written communication skills, with the ability to structure ideas clearly.
• Strong research and strategic thinking skills, from category understanding through to execution.
• Experience developing positioning for a brand, product, venture or content IP.
• Ability to conduct and interpret primary research, including category audits, interviews and surveys.
• Comfort working with numbers, metrics and basic business or market analysis.
• Confidence presenting ideas to founders, clients and creative teams.
• Strong cultural awareness and an interest in fashion, food, hospitality and lifestyle.

While we have publicised this opportunity, please note that: (i) the application and selection process is managed by the advertising company/organisation; and (ii) we rely on them to: provide accurate, up-to-date details about themselves and the opportunity; ensure that opportunities are ethical and paid fairly.