Content Writer

Qualityze India; Bengaluru; On-site; INR 2,000,000 - 3,500,000; Full time

Benefits offered by this job

As per Standards

Job summary

Qualityze India is seeking a Content Marketing Manager in Bengaluru to lead the development of engaging content across websites, blogs, social media, case studies, landing pages and product descriptions. You will collaborate with marketing, product and sales teams to align messaging with business goals and brand guidelines.

The role requires 8–10 years of experience in content marketing, strong SEO-focused writing, CMS and basic HTML skills, and a track record of delivering high-quality content

Qualifications

• 8–10 years of experience in content marketing or related fields.
• Proven ability to develop and execute content strategies that drive engagement and conversions.
• Strong command of SEO principles and content optimization techniques.
• Experience with CMS platforms and basic HTML editing.

Responsibilities

• Develop high-quality content across websites, blogs, social media, case studies, landing pages and product descriptions.
• Collaborate with marketing, product and sales to align content strategies with business goals.
• Review and edit content for clarity, grammar, tone, and style consistency.

Skills

SEO Writing

SAAS

Education

Any Graduate

Any Postgraduate

Tools

WordPress

Joomla

Grammarly

Hemingway

HTML

Job description

Responsibilities

• Develop high-quality, engaging, and clear content across various platforms (e.g., websites, blogs, social media, case studies, landing pages and product descriptions).
• Collaborate with marketing, product, and sales teams to develop content strategies that align with business goals Review and edit content to ensure clarity, grammar, tone, and style consistency.
• Make sure all content adheres to brand voice and guidelines.
• Conduct thorough research on industry-related topics, competitor content, and relevant trends to ensure content is accurate and relevant.
• Work closely with cross-functional teams such as marketing, design, and product teams to develop cohesive messaging across all channels.
• Contribute to content calendars, suggesting new ideas and improvements for future content initiatives.
• Accountable for the clarity, accuracy, and consistency of all written materials produced by the content team.
• Responsible for meeting deadlines and managing time effectively, both for individual projects and for the team.
• Accountable for content performance metrics such as engagement rates, SEO ranking, conversion rates, etc.
• Ensuring that all content produced reflects and reinforces the brands messaging, voice, and tone across all channels and formats.
• Introduce new content formats or mediums (e.g., video scripts, infographics, interactive content) to expand the brands reach and engagement.

Technical Skills

• Proficient in best practices for search engine optimization, including keyword research and content optimization techniques.
• Experience with Content Management Systems (CMS) such as WordPress, Joomla, or others.
• Familiar with editing tools like Grammarly, Hemingway, or similar.
• Understanding of basic HTML to make adjustments when necessary in digital content.

Perks & Benefits

As per Standards

Job Details

Work Mode: In Office (WFO)

Place: Bengaluru

Role: Content Marketing Manager

Industry Type: Software Product

Department: Marketing & Communication

Employment Type: Full Time, Permanent

Role Category: Digital Marketing

Experience: 8 to 10 years

Education

• UG: Any Graduate
• PG: Any Postgraduate

Key Skills: SEO Writing, SAAS