Content Writer

Quanint Techsoft; Hyderabad; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Quanint Techsoft in Hyderabad is seeking an experienced Content Marketing Lead to drive brand marketing, positioning, and content strategy. You will craft messaging across websites, blogs, emails, and marketing collateral while optimizing content for search engines.

You will manage collaborations with design, product, and business teams, and analyze content performance to guide future campaigns. A strong background in CMS and AI-powered tools is required to deliver high-impact content.

Qualifications

• 5+ years of experience in Content Writing, Content Marketing, or Brand Communication.
• Strong expertise in brand marketing, communication strategy, and brand positioning.
• Excellent writing, editing, proofreading, and storytelling skills with a keen eye for detail.
• Proven experience in creating engaging content for websites, blogs, social media, email campaigns, and marketing collateral.
• Good understanding of SEO best practices, keyword research, and content optimization.
• Ability to collaborate effectively with cross-functional teams and manage multiple projects within deadlines.
• Proficiency in content management systems (CMS), AI-powered content tools, and digital marketing platforms.

Responsibilities

• Drive Brand Marketing & Positioning: develop content that strengthens brand identity and market positioning.
• Develop Content Strategy: create and execute content strategies aligned with objectives and audience needs.
• Manage Corporate & Marketing Communications: craft messaging across websites, social media, email campaigns, and collateral.
• Create High-Quality Content: write, edit, and proofread engaging content including blogs, whitepapers, and case studies.
• Implement SEO & Content Optimization: perform keyword research and optimize content for search engines.
• Collaborate with Cross-Functional Teams: work with marketing, design, product, and business stakeholders.
• Monitor Content Performance & Market Trends: analyze metrics and trends to improve content effectiveness.

Skills

Brand marketing

Content strategy

Copywriting

SEO

CMS

Cross-functional collaboration

Content optimization

Storytelling

Tools

CMS

AI-powered content tools

Digital marketing platforms

Job description

Role & responsibilities

• Drive Brand Marketing & Positioning : Develop content that strengthens brand identity, supports marketing initiatives, and reinforces the company's market positioning.
• Develop Content Strategy : Create and execute content strategies aligned with business objectives, target audience needs, and communication goals.
• Manage Corporate & Marketing Communications : Craft clear, consistent, and impactful messaging across websites, social media, email campaigns, marketing collateral, and internal communications.
• Create High-Quality Content : Write, edit, and proofread engaging content including blogs, articles, website copy, case studies, whitepapers, social media posts, and promotional materials.
• Implement SEO & Content Optimization : Produce SEO-friendly content through keyword research, content optimization, and adherence to search engine best practices.
• Collaborate with Cross-Functional Teams : Work closely with marketing, design, product, and business stakeholders to develop content that supports campaigns, product launches, and organizational initiatives.
• Monitor Content Performance & Market Trends: Analyze content performance metrics, audience engagement, and industry trends to continuously improve content effectiveness and support business growth.

Preferred candidate profile

• 5+ years of experience in Content Writing, Content Marketing, or Brand Communication.
• Strong expertise in brand marketing, communication strategy, and brand positioning.
• Excellent writing, editing, proofreading, and storytelling skills with a keen eye for detail.
• Proven experience in creating engaging content for websites, blogs, social media, email campaigns, and marketing collateral.
• Good understanding of SEO best practices, keyword research, and content optimization.
• Ability to collaborate effectively with cross-functional teams and manage multiple projects within deadlines.
• Proficiency in content management systems (CMS), AI-powered content tools, and digital marketing platforms.