Content Strategist & Creator - Chandigarh

Giraffe Partners; Chandigarh; On-site; INR 300,000 - 540,000; Full time

Job summary

Giraffe Partners in Chandigarh is seeking a hands-on content specialist to plan and produce social media content for diverse clients. You will decide what to post and then create the content across reels, posts, and campaigns.

Day-to-day tasks include planning monthly content calendars, scripting, shooting and editing short-form video, tracking trends, and refining the next month’s plan with insights. This on-site role requires strong English and Hindi, and comfort with camera work.

Qualifications

• Minimum two years of experience in content strategy or content creation.
• Has managed multiple social media pages with measurable results.
• Portfolio of content including Reels and short-form video.
• Strong understanding of Instagram, LinkedIn and YouTube formats, hooks and trends.
• Good written and spoken English and Hindi.

Responsibilities

• Plan monthly content strategies and calendars for client social media pages.
• Create content: write scripts, captions, shoot and edit short-form video.
• Track trends and turn relevant ones into timely content for each brand.
• Review page performance and use insights to shape next month’s plan.
• Present ideas clearly to team and clients and incorporate feedback.

Skills

Content strategy

Content creation

Video scripting

Video editing

Reels/Shorts

Instagram/LinkedIn/YouTube

English proficiency

Hindi proficiency

Communication

On-site Chandigarh

Tools

CapCut

InShot

Premiere Pro

AI tools

Job description

Giraffe Partners is a 360-degree marketing agency for Indian manufacturing SMEs, capital markets, and growth brands. Operationally strong businesses that are commercially underestimated.

• A 360-degree marketing agency that transforms bold ideas into impactful, results-driven brand experiences
• Blends visionary creativity with practical execution across content strategy, video and content production, brand strategy, packaging design, digital marketing, SEO, and custom website development
• Works with clients across India and Western markets
• Focuses on measurable outcomes and sustainable, data-informed growth
• Partners with businesses launching new products, scaling their digital presence, or rebranding, ensuring campaigns that both inspire and perform
• Grounded in purpose and a client-first mindset, positioning itself as a long-term partner in building strong, future-ready brands

ROLE DESCRIPTION

This is a full-time, on-site role at our Chandigarh office, Monday to Saturday, 9:30 AM to 6:30 PM. You will report to the Founder and Creative Director.

We are looking for someone who can both plan content and make it. You will decide what a brand should post and why, then create the content that gets it done, across the social media pages we manage for our clients.

Day-to-day responsibilities:

• Plan monthly content strategies and calendars for client social media pages
• Come up with creative ideas and concepts for Reels, posts and campaigns
• Create content: write scripts and captions, shoot and edit short-form video
• Track trends and turn the relevant ones into timely content for each brand
• Review page performance and use what works to shape the next month’s plan
• Present ideas to the team and clients clearly, and take feedback on board

MUST-HAVES

• Minimum two years of experience in content strategy or content creation
• Has managed multiple social media pages, with results you can show
• Portfolio of content you have created, especially Reels and short-form video
• Strong understanding of how Instagram, LinkedIn and YouTube content works, including formats, hooks and trends
• Good understanding of the Instagram algorithm and what drives reach, watch time, shares and saves
• Experience planning and creating YouTube videos, including long-form videos and Shorts
• Strong creative thinking, with original ideas you can walk us through
• Good written and spoken English and Hindi
• Clear communicator with the team and with clients
• Based in Chandigarh Tricity or able to commute daily; this is an on-site role at our Chandigarh office

NICE-TO-HAVES

• Prior experience at a marketing, advertising or digital agency
• Comfortable appearing on camera
• Working knowledge of editing apps such as CapCut, InShot or Premiere Pro
• Experience using AI tools for scripting, images or video
• Experience creating TikTok videos