Content Specialist

GobbleCube; Gurugram District; On-site; INR 600,000 - 800,000; Full time

Job summary

GobbleCube is seeking a Content Specialist to join its Product Marketing team in Gurugram. You will craft narratives that translate product capabilities into compelling content across formats and channels.

You will collaborate with product, growth, and leadership to build thought leadership, drive product storytelling, and support global communication initiatives for diverse markets.

Qualifications

• 2–4 years of marketing or copywriting experience (SaaS, B2B, startup, or agency preferred).
• Strong writing, editing, and communication skills.
• Ability to simplify complex topics into clear, engaging content.
• Good eye for design, layout, and visual storytelling.
• Familiarity with Notion, Figma, Ahrefs, Semrush, etc.

Responsibilities

• Own strategic content and thought leadership across LinkedIn, company channels, and leadership accounts.
• Lead global communication initiatives for multi-regional audiences (India, MENA, LATAM, emerging markets).
• Drive end-to-end content strategy across blogs, newsletters, case studies, landing pages, and product docs.
• Own UX and product copywriting across website, app interfaces, onboarding flows, and product experiences.
• Conceptualize and produce storytelling formats (founder-led videos, podcasts, interviews).
• Lead campaign messaging and performance content for LinkedIn ads and cross-channel marketing.
• Collaborate with product, sales, customer success, and leadership to surface insights and translate ideas.

Skills

Content writing

Editing

Copywriting

Storytelling

Cross-functional collaboration

Tools

Notion

Figma

Ahrefs

Semrush

Job description

GobbleCube is looking for a Content Specialist to join its Product Marketing team and help shape how the company communicates with brands across the e-commerce and quick commerce ecosystem. In this role, you will craft clear, compelling narratives that translate complex product capabilities into impactful content across multiple formats and channels. You will work closely with product, growth, and leadership teams to build thought leadership, drive product storytelling, and support global communication initiatives.

Responsibilities

• Own strategic content and thought leadership across LinkedIn, company channels, and leadership accounts, shaping narratives for the Quick Commerce ecosystem while maintaining a strong, consistent brand voice.
• Lead global communication initiatives, including email campaigns, nurture sequences, and product messaging tailored for multi-regional audiences across India, MENA, LATAM, and emerging markets.
• Drive end-to-end content strategy across formats, including blogs, newsletters, case studies, landing pages, product documentation, and customer-facing assets that support growth, product adoption, and brand authority.
• Own UX and product copywriting across website, app interfaces, onboarding flows, and product experiences, ensuring clarity, usability, and conversion across key user journeys.
• Conceptualize and produce high-impact storytelling formats, including founder-led videos, podcast series with D2C brands, and interview-driven narratives featuring founders, operators, and ecosystem stakeholders.
• Lead campaign messaging and performance content for LinkedIn ads and cross-channel marketing initiatives, partnering with growth teams to craft conversion-focused messaging across social, email, web, and event campaigns.
• Act as an editorial and narrative partner across teams, collaborating with product, sales, customer success, and leadership to surface insights, interview stakeholders, and translate complex ideas into compelling content.

Requirements

• 2-4 years of marketing or copywriting experience (SaaS, B2B, startup, or agency preferred).
• Strong writing, editing, and communication skills.
• Ability to simplify complex topics into clear, engaging content.
• Good eye for design, layout, and visual storytelling.
• Familiarity with tools like Notion, Figma, Ahrefs, Semrush, etc.
• Proactive, organized, and comfortable working in a fast-paced environment.
• Curious, collaborative, and eager to grow with the role.

Good to Have

• Experience writing for eComm/QComm, SaaS, or growth-focused brands.
• Interest in AI, data, or product-led storytelling.
• Understanding of AEO, SEO basics, and content structure.
• Ability to analyze content performance and approaching it with a holistic lens. .