Content Producer

Red Lantern Digital Media Limited; Mumbai; On-site; INR 650,000 - 900,000; Full time

Job summary

Red Lantern Digital Media Limited in Mumbai is seeking a Content Producer to turn cricket moments into engaging content for digital and social channels. You’ll develop ideas for client channels, adapt stories for short-form video and behind-the-scenes content, and work with designers, editors and strategists.

The role demands fast-paced delivery around live sports, a passion for cricket, and a knack for culturally relevant storytelling across platforms.

Qualifications

• Cricket knowledge and passion for sports content.
• Experience creating sports or social content is advantageous.
• Strong understanding of social media trends and digital storytelling.

Responsibilities

• Create content ideas for client digital and social channels.
• Turn cricket moments and conversations into engaging content across formats.
• Develop platform-first content tailored to each social channel.
• Collaborate with designers, editors, account managers and strategists to bring ideas to life.

Skills

Cricket knowledge

Sports content experience

Social media storytelling

Platform-native formats

Job description

Content Producer

At Red Lantern, we don’t just create content.

We turn sport into stories that connect with fans, combining cultural understanding, creative thinking and platform-native execution to make global moments feel locally relevant.

We’re looking for Content Producers to join our India team, people who live and breathe cricket, understand what makes fans stop, watch and engage, and know how to turn an idea into content that feels made for the platform and the moment.

From match day coverage and interviews to shoots, short-form video and behind-the-scenes storytelling, this role sits at the heart of how our clients show up for fans across digital and social.

What you’ll be doing

Create content that connects

• Develop engaging content ideas for client digital and social media channels
• Turn cricket moments, stories and conversations into creative, culturally relevant content
• Create across a range of formats, including short-form video, interviews, behind-the-scenes content and platform-led storytelling
• Take ideas from initial concept through to execution

Bring match days to life

• Support real-time and reactive content around matches, tournaments and key sporting moments
• Identify stories and opportunities as they happen and translate them into engaging social content
• Work at pace to ensure content feels timely, relevant and connected to fan conversation
• Contribute to on-ground shoots, interviews and content capture where required

Think platform-first

• Stay close to emerging social trends, formats and audience behaviours
• Understand how an idea needs to evolve across different platforms rather than taking a one-size-fits-all approach
• Identify opportunities to use trends creatively without losing the client’s voice or relevance
• Help develop content designed for how fans actually consume and share sport online

Collaborate across teams

• Work closely with designers, editors, account managers and strategists to bring ideas to life
• Contribute creatively to brainstorms, campaign planning and reactive content discussions
• Coordinate across teams to ensure content is delivered on time and to the required standard
• Respond confidently to changing priorities in fast-moving sporting environments

What you bring

A genuine understanding of cricket and its fans

• Strong knowledge of and passion for cricket
• An understanding of the stories, players, moments and conversations that matter to cricket audiences
• Experience working on sports content would be an advantage
• Strong understanding of social media trends, platforms and digital storytelling
• An instinct for what makes content engaging, shareable and culturally relevant
• Ability to develop an idea and see it through from concept to execution
• A creative eye for short-form video and emerging social formats

The ability to execute

• Comfortable working in fast-paced environments, particularly around live sport
• Able to react quickly while maintaining a high standard of creative output
• Strong organisational skills and attention to detail
• Comfortable balancing planned content with reactive opportunities

A collaborative and curious approach

• Confident contributing ideas and creative thinking
• Comfortable working across content, creative and client teams
• Curious about sport, culture and how audience behaviour continues to evolve

The details

• Contract: Full-Time
• Experience: Previous experience creating sports or social content is an advantage

We’re a global growth partner working across sport and entertainment, helping brands unlock fan growth, cultural relevance and commercial opportunity.

Our teams are embedded across key markets, combining local expertise with global scale to create work that connects with audiences and delivers lasting impact.