Content Operations & Optimization Lead

Adaan Digital Solutions Pvt Ltd; New Delhi; On-site; INR 250,000 - 400,000; Full time

Job summary

Adaan Digital Solutions Pvt Ltd is seeking a Content Operations & Optimization Lead to oversee content quality, productivity, multilingual excellence, and AI-enabled workflows across the Website Content team. You will build scalable systems, drive efficiency, and develop leadership pipelines while maintaining high editorial standards.

The role emphasizes governance, delivery excellence, SEO collaboration, AI-driven improvements, and coaching a multilingual content workforce to deliver measurable

Qualifications

• 3–8 years of experience in content operations, digital content management, or SEO.
• Proven experience managing content teams.
• Strong understanding of CMS platforms, SEO fundamentals, and QA processes.
• Experience working with AI tools in content creation.
• Strong analytical and problem-solving skills.

Responsibilities

• Oversee content quality, governance, and multilingual consistency.
• Ensure timely delivery and optimize team capacity and workflow efficiency.
• Collaborate with SEO to improve organic visibility and align content with keyword insights.
• Integrate AI tools into content workflows and drive automation.
• Coach writers, maintain glossary standards, and build succession-ready teams.

Skills

Operational excellence

Process design & optimization

SEO strategy understanding

Performance coaching

Tools

CMS platforms

AI tools in content creation

Job description

We are looking for a results-driven Content Operations & Optimization Lead to oversee content quality, productivity, SEO performance, multilingual excellence, and AI-enabled workflows across our Website Content team.

This role will be responsible for building scalable systems, driving operational efficiency, and ensuring high standards of content delivery while developing team capability and future leadership pipelines.

Key Responsibilities

1. Content Quality & Governance

• Establish and maintain high content quality standards across formats and languages
• Lead QA processes, audits, and continuous improvement initiatives
• Reduce rework and improve overall accuracy and consistency
• Standardize editorial guidelines and best practices

2. Productivity & Delivery Excellence

• Ensure timely delivery of content aligned with business priorities
• Monitor output benchmarks and optimize team capacity
• Improve workflow efficiency across hybrid teams
• Proactively manage risks impacting delivery timelines

3. SEO & Performance Optimization

• Collaborate with SEO stakeholders to improve organic visibility
• Align content strategy with keyword and search intent insights
• Track content performance and drive data-led improvements

4. AI & Process Optimization

• Integrate AI tools into content workflows responsibly and effectively
• Drive automation and process improvements
• Develop standardized, scalable content operations frameworks

5. Multilingual Content Operations

• Ensure quality and tone consistency across languages
• Maintain glossary and localization standards
• Manage multilingual publishing processes
• Coach and mentor writers across competency levels
• Design structured skill progression frameworks
• Conduct regular feedback and performance discussions
• Build a succession-ready content team

Required Qualifications

• 3-8 years of experience in content operations, digital content management, or SEO
• Proven experience managing content teams
• Strong understanding of CMS platforms, SEO fundamentals, and QA processes
• Experience working with AI tools in content creation
• Strong analytical and problem-solving skills

Key Skills

• Operational excellence
• Process design and optimization
• SEO strategy understanding
• Performance coaching and team leadership

Why This Role Matters

This role is critical in transforming content operations into a high-performance, AI-enabled, scalable function that consistently delivers quality, speed, and measurable business impact.