Communications Design Lead – Digital & E-Commerce

IshqME; Chennai District; On-site; INR 1,000,000 - 1,200,000; Full time

Job summary

A contemporary fashion brand is seeking a Communications Design Lead to spearhead visual direction for digital platforms. The ideal candidate will have 6–10 years of experience in digital communication design, a strong portfolio, and proficiency in Adobe Suite and Figma. This full-time position in Chennai, Tamil Nadu, is integral in crafting engaging visuals that resonate with audiences, blending technology and innovation in fashion.

Qualifications

• 6–10 years in digital communication design, preferably with a fashion or lifestyle D2C brand.
• Strong portfolio across digital, e-commerce, and motion design.
• Strategic thinker with strong visual instinct and commercial understanding.

Responsibilities

• Lead the visual direction and design for all digital and e-commerce communication.
• Create emotionally engaging and conversion-driven visuals.
• Collaborate with marketing, product, and CRM teams.

Skills

Digital communication design

Creative testing

Adobe Creative Suite

AI-enabled creative tools

Visual instinct

Tools

Figma

Job description

Communications Design Lead – Digital & E-Commerce

Get AI-powered advice on this job and more exclusive features.

A recently launched brand, IshqME is designed for the contemporary woman with international sensibilities and eclectic tastes. Just as in art or music, our designs know no boundaries and thus come in a myriad of shades right from elements of nature to far flung corners of the world.

All our designs, be it apparel, bags & jewellery are original designs inspired by women with global sensibilities. Bags are hand crafted mostly by homemakers who have made looking after their family a priority without giving up their own passion. The IshqME jewellery is made by Indian Karigars, which helps in preserving their way of life while creating pieces of global appeal. Each apparel piece is thus as unique as the women who adorn them, embracing their differences and imperfections with all that’s good.

We ensure that there is no compromise on the quality, which is on par with international standards. Who says that you save the best for last when you can wear it everyday!

What You’ll Do

• Lead the visual direction and design for all digital and e-commerce communication —
• Create emotionally engaging and conversion-driven visuals that bring IshqME’s product stories to life.
• Experiment relentlessly — run intense creative testing across formats, tones, and layouts to identify what drives attention, emotion, and performance.
• Use AI-powered design tools (like Firefly, Midjourney, Runway, ChatGPT, etc.) to ideate, automate, and scale creative assets.
• Collaborate with marketing, product, and CRM teams to craft data-informed, customer-
• Build modular templates and design systems that support fast, dynamic campaign rollouts.
• Stay ahead of fashion, design, and digital trends to evolve IshqME’s creative language.

What You Bring

• 6–10 years in digital communication design, preferably with a fashion or lifestyle D2C brand.
• Strong portfolio across digital, e-commerce, and motion design.
• Mastery of Adobe Creative Suite, Figma, and AI-enabled creative tools.
• Strategic thinker with a strong visual instinct and commercial understanding.
• Passionate about blending fashion, technology, and design innovation.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing, Public Relations, and Writing/Editing

Industries

Retail Apparel and Fashion

Referrals increase your chances of interviewing at IshqME by 2x

Get notified about new Communications Lead jobs in Chennai, Tamil Nadu, India.

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.