Cluster Visual Merchandising (Third Party)

Puma; Hyderabad; On-site; INR 450,000 - 750,000; Full time

Job summary

Puma Hyderabad invites an experienced Cluster Visual Merchandising professional to elevate store presentation across formats. You will continuously refresh look and feel, align with brand guidelines, and lead beat planning.

You will train store teams, coordinate seasonal VM supplies, and drive Campaigns, zoning, lighthouse initiatives, and store audits to improve customer experience and sales.

Qualifications

• Bachelor's or Master's in Fashion Communication, Fashion, Accessories or Textile Design.
• 5+ years of Visual Merchandising experience in retail.
• Experience designing/executing VM concepts and campaigns.
• Proficiency with Photoshop, Illustrator, PowerPoint and Excel.
• Strong communication and ability to train store teams.

Responsibilities

• Enhance store visuals by updating layouts and displays.
• Maintain campaigns, zoning and initiative roll-outs.
• Lead VM trainings to align with brand guidelines.
• Prepare monthly beat plans for stores.
• Coordinate VM supplies for seasonal changes.
• Conduct store visits and audits to ensure standards.

Skills

Visual Merchandising

Brand Guidelines Understanding

Communication

Adobe Photoshop

Microsoft Excel

PowerPoint

Education

Bachelor's/Master's in Fashion Communication / Fashion / Accessories / Textile Design

Tools

Photoshop

Illustrator

PowerPoint

Excel

Job description

Position Title: Cluster Visual Merchandising (Third Party)

Reports to: Senior Regional Visual Merchandiser

Location: Hyderabad

Position Summary:

• To ensure enhancement of visual representation of the store by continuously updating the look and feel of the store.
• Maintaining RESEC Campaigns, Zoning and Key initiative roll-out
• Elevated shopping experience and customer readiness of stores focus on store visits and audit
• Fostering VM creativity at stores - Focus on VM training to guide store team to understand brand guidelines and help create an attractive, engaging store environment. Enhancing brand image, improve customer experience and drive sales
• Responsible for sharing monthly beat plan covering all formats of stores
• Innovation and creativity for the lighthouse stores.

Key Objectives:

• Provide support to store teams to ensure brand and visual merchandising standards are understood and consistently upheld.
• Plan, order and coordinate for VM supplies for seasonal / monthly changes for the set of stores.
• Train Store Management and Support teams on merchandising standards, proper fixture utilization and techniques.
• Organizing and sending weekly/monthly reports to the Head Office and implementing feedback.
• Maintaining a vendor base for various branded supply elements for the region.
• Fostering VM creativity to front end through VM trainings, Competitions & Store Audits.
• Supporting Key initiatives roll outs by covering all store formats.

Key Performance Indicators:

• Net Sales
• Stock Cover
• Budget efficiency
• Constant upliftment of look & feel of stores.

Organizational relationships:

• Internal: Visual Merchandising Team, Sales Ops Team, Projects team and Merchandising Team
• External: Hangers Vendors, Mannequin Vendors and Print media vendors.

Eligibility Criteria And Functional Competencies Required:

• 5+ years of experience.
• Bachelors/Masters degree in Fashion Communication / Fashion /Accessories/ Textile Design.
• Work experience as a Visual Merchandiser including design/ execution.
• Demonstrable visual design skills with a strong retail merchandising portfolio.
• Proficiency in Microsoft presentation & excel, Photoshop, Illustrator and other visual design tools.
• Well versed with best practices of VM in Global industry.
• Excelling Photography skill.
• Creative and innovative thinker.
• Acing Number game- analyzing and tracking of the executions done.
• A proficient communicator.