CJA Marketing Analytics Developer Migration Specialist

Alike Thoughts; Pune District, Bengaluru; Hybrid; INR 1,200,000 - 1,800,000; Full time

Job summary

Alike Thoughts is seeking a skilled CJA Marketing Analytics Developer Migration Specialist to lead migration initiatives from legacy analytics platforms to Adobe Customer Journey Analytics (CJA). The role focuses on designing scalable data architectures, building data views, and enabling governance across AEP and CJA environments.

The successful candidate will drive end-to-end migrations, validate data integrity, and deliver dashboards and reports for stakeholders.

Qualifications

• Minimum 5+ years of experience in digital analytics, marketing technology, or analytics development.
• Strong hands-on experience with Adobe Customer Journey Analytics (CJA).
• Experience implementing and migrating analytics solutions from Adobe Analytics, Google Analytics, or similar platforms.
• Strong understanding of Adobe Experience Platform (AEP), XDM schemas, identities, datasets, and data governance concepts.
• Proficiency in SQL and data analysis techniques.

Responsibilities

• Design, develop, and implement Adobe Customer Journey Analytics (CJA) solutions to support marketing measurement and customer journey reporting.
• Execute end-to-end migration activities from Adobe Analytics, Google Analytics, or other analytics platforms to CJA.
• Build and configure datasets, schemas, identities, data views, and connections within Adobe Experience Platform (AEP) and CJA.
• Develop and maintain data ingestion pipelines, transformations, and integrations across multiple marketing and customer data sources.
• Translate business requirements into scalable analytics solutions and reporting frameworks.
• Map and migrate legacy metrics, dimensions, segments, calculated metrics, and dashboards into CJA.
• Perform data validation, reconciliation, and quality assurance to ensure migration accuracy and reporting consistency.
• Create dashboards, scorecards, reports, and visualizations to deliver actionable insights for business stakeholders.
• Collaborate with architects, data engineers, marketers, and product teams to support analytics implementation and optimization initiatives.
• Troubleshoot data discrepancies, platform issues, and reporting challenges across analytics environments.
• Develop technical documentation, migration playbooks, governance standards, and best practices.
• Support user training, knowledge transfer, and post-migration stabilization activities.

Skills

Adobe Customer Journey Analytics

Adobe Experience Platform

SQL

Data Integration

ETL

Data Validation

Dashboard Development

Stakeholder Collaboration

Analytics Migration

Python/JavaScript

Education

Bachelor's degree in Computer Engineering / Analytics / Information Systems

Tools

Snowflake

Azure

AWS

Google Cloud

Power BI

Tableau

Job description

Role: CJA Marketing Analytics Developer Migration Specialist

Location: All LTI

Experience: 4-6 Years ( P2 cadre)

NP : September26 Joiner
JR number : 1389808

Role Summary

We are seeking a skilled CJA (Customer Journey Analytics) Marketing Analytics Developer with hands-on experience in analytics platform migrations, implementation, and data integration. The ideal candidate will be responsible for designing, developing, and supporting migration initiatives from legacy analytics platforms to Adobe Customer Journey Analytics (CJA), ensuring scalable data architecture, accurate reporting, and seamless business adoption. This role requires strong technical expertise across Adobe Experience Platform (AEP), CJA, data engineering, and digital analytics ecosystems.

Key Responsibilities

• Design, develop, and implement Adobe Customer Journey Analytics (CJA) solutions to support marketing measurement and customer journey reporting.
• Execute end-to-end migration activities from Adobe Analytics, Google Analytics, or other analytics platforms to CJA.
• Build and configure datasets, schemas, identities, data views, and connections within Adobe Experience Platform (AEP) and CJA.
• Develop and maintain data ingestion pipelines, transformations, and integrations across multiple marketing and customer data sources.
• Translate business requirements into scalable analytics solutions and reporting frameworks.
• Map and migrate legacy metrics, dimensions, segments, calculated metrics, and dashboards into CJA.
• Perform data validation, reconciliation, and quality assurance to ensure migration accuracy and reporting consistency.
• Create dashboards, scorecards, reports, and visualizations to deliver actionable insights for business stakeholders.
• Collaborate with architects, data engineers, marketers, and product teams to support analytics implementation and optimization initiatives.
• Troubleshoot data discrepancies, platform issues, and reporting challenges across analytics environments.
• Develop technical documentation, migration playbooks, governance standards, and best practices.
• Support user training, knowledge transfer, and post-migration stabilization activities.

Required Qualifications

• Bachelor's degree in Computer Engineering, Analytics, Information Systems, or a related field.
• 5+ years of experience in digital analytics, marketing technology, or analytics development.
• Strong hands‑on experience with Adobe Customer Journey Analytics (CJA).
• Experience implementing and migrating analytics solutions from Adobe Analytics, Google Analytics, or similar platforms.
• Strong understanding of Adobe Experience Platform (AEP), XDM schemas, identities, datasets, and data governance concepts.
• Proficiency in SQL and data analysis techniques.
• Experience with data integration, ETL processes, and large‑scale customer data environments.
• Knowledge of digital analytics implementation concepts including events, dimensions, metrics, attribution, and segmentation.
• Strong problem‑solving, communication, and stakeholder collaboration skills.

Preferred Qualifications

• Adobe Experience Platform (AEP) and Adobe Customer Journey Analytics (CJA) certifications.
• Experience with Adobe Analytics, Adobe Launch/Tags, Adobe Target, and Adobe Experience Cloud products.
• Knowledge of cloud data platforms such as Snowflake, Azure, AWS, or Google Cloud.
• Experience with Python, JavaScript, or other scripting languages used in analytics implementations.
• Familiarity with visualization and reporting tools such as Power BI, Tableau, or Adobe Workspace.
• Experience supporting enterprise‑scale analytics modernization and transformation programs.

Key Skills

• Adobe Customer Journey Analytics (CJA)
• Adobe Experience Platform (AEP)
• Analytics Migration & Modernization
• Marketing Analytics Development
• Digital Analytics Implementation
• Data Engineering & Integration
• SQL & Data Validation
• XDM Schema Design
• Data Views & Reporting
• Dashboard Development
• Attribution & Segmentation
• Adobe Analytics
• ETL & Data Pipelines
• Stakeholder Collaboration

Success Measures

• Successful migration of analytics platforms with minimal business disruption.
• High data accuracy and consistency between legacy and CJA reporting environments.
• Timely delivery of migration milestones and development objectives.
• Improved analytics performance, scalability, and reporting capabilities.
• Increased adoption of CJA dashboards, reports, and customer journey insights.
• Strong compliance with governance, documentation, and implementation standards.