Adobe Customer Journey Analytics

Dluxtechcorp; Coimbatore; On-site; INR 1,000,000 - 1,500,000; Full time

Benefits offered by this job

Competitive compensation

Flexible working

Clear career progression

Job summary

Dluxtechcorp is looking for an Adobe Customer Journey Analytics Specialist in Coimbatore. The successful candidate will manage the analytics lifecycle, working closely with various teams to improve data-led decision-making. Key responsibilities include designing datasets, managing data pipelines, and conducting deep analysis of customer journeys. Ideal candidates will have expert knowledge of Adobe Experience Platform, advanced SQL skills, and the ability to coach business users on data analytics.

Qualifications

• Expert in Adobe Experience Platform with 3+ years hands-on experience.
• Strong skills in SQL for complex queries and data analysis.
• Familiar with data governance practices and GDPR/PDPA.

Responsibilities

• Design and maintain robust schemas and datasets within Adobe Experience Platform.
• Build and manage CJA connections and data pipelines.
• Conduct deep analysis of customer journeys to identify friction points.

Skills

Adobe Experience Platform (AEP)

SQL & Data Analysis

Data Modeling & Attribution

Dashboard & Visualization Design

Stakeholder Communication

Tools

Adobe Analytics

Python

R

Job description

Coimbatore North, India | Posted on 04/27/2026

We are seeking a results‑driven Adobe Customer Journey Analytics (CJA) Specialist to join our growing data and analytics team in Coimbatore. In this role, you will own the full analytics lifecycle — from platform architecture and data modelling through insight delivery — enabling marketing and business teams to make confident, data‑led decisions.

You will partner closely with marketing, product, and technology stakeholders to translate complex cross‑channel customer behaviours into clear, actionable intelligence. If you thrive at the intersection of data engineering, analytics, and business storytelling, this is your opportunity to make a significant impact.

Responsibilities

• Design and maintain robust schemas, datasets, and data views within Adobe Experience Platform (AEP) to support scalable, high‑quality analytics.
• Build, configure, and manage CJA connections and data pipelines, ensuring seamless ingestion from multiple data sources.
• Define calculated metrics, derived dimensions, and custom attribution models aligned to business goals.
• Strong understanding of customer lifecycle and journey mapping techniques.
• Lead data architecture reviews and recommend improvements to platform configuration for performance and reliability.

Analytics, Reporting & Insight Generation

• Design and publish self‑service dashboards and reports in CJA Analysis Workspace, tailored to specific business KPIs and stakeholder audiences.
• Conduct deep‑dive analysis of cross‑channel customer journeys to identify friction points, drop‑offs, and conversion opportunities.
• Analyse customer behaviour across multiple channels (web, mobile, CRM, offline touchpoints).
• Translate analytical findings into prioritised, actionable recommendations with clear business impact.
• Establish regular reporting cadences and executive‑level insight briefs.

Data Governance & Quality Assurance

• Define and enforce data quality standards, validation rules, and documentation practices across all analytics assets.
• Implement monitoring frameworks to proactively detect data anomalies and schema drift.
• Maintain a data dictionary and ensure consistent taxonomy across teams and platforms.

Stakeholder Collaboration & Enablement

• Engage directly with marketing, product, and operations teams to gather analytics requirements and translate them into technical solutions.
• Present findings and strategic recommendations in a concise, decision‑ready format to senior stakeholders.
• Coach and upskill business users on CJA self‑service capabilities to drive adoption and data literacy.

Requirements

Technical Skills

• Expert – 3+ years hands‑on
• Adobe Experience Platform (AEP)
• XDM Schema Design & Identity Resolution
• Advanced
• SQL & Data Analysis
• Advanced – complex queries, aggregations
• Data Modeling & Attribution
• Proficient – multi‑touch models
• Dashboard & Visualization Design
• Stakeholder Communication
• Data Governance Practices
• Familiar – GDPR/PDPA awareness a plus

Nice to Have

• Experience with Adobe Analytics and migration to CJA.
• Familiarity with Python or R for advanced statistical analysis.
• Familiarity with CRM systems.
• Exposure to Real‑Time Customer Data Platform (RT‑CDP) or Adobe Target.
• Adobe certifications in Experience Platform or Analytics.
• Work with a modern Adobe Experience Cloud stack at enterprise scale.
• Influence data strategy and analytics maturity across the organization.
• Collaborative, cross‑functional team with a strong learning culture.
• Competitive compensation, flexible working, and clear career progression.