Category Demand Management

FirstClub; Bengaluru; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

FirstClub Bengaluru is seeking an experienced leader to own category demand management for quick commerce and e-commerce performance. You will drive revenue targets, monitor GMV, optimize conversion, and design promotional campaigns while collaborating with marketing, supply chain, and product teams.

The role requires 6+ years in category demand management or analytics in retail platforms, strong Excel skills, and excellent stakeholder management to handle multiple initiatives.

Qualifications

• 6+ years of experience in category demand management, quick commerce, e-commerce, business analytics, or related roles in retail/marketplace platforms.
• Strong analytical skills with proficiency in Excel/Google Sheets and familiarity with analytics tools.
• Understanding of e-commerce metrics (conversion rates, traffic sources, customer acquisition costs).
• Excellent communication and stakeholder management abilities.
• Project management skills with the ability to handle multiple initiatives simultaneously.

Responsibilities

• Drive daily, monthly and quarterly revenue targets for assigned sub-categories and monitor key metrics.
• Execute strategies to acquire new customers and improve repeat purchase rates; identify growth opportunities through data analysis and trends.
• Design and implement promotional campaigns; manage budgets to balance growth with profitability targets.
• Ensure product listings are complete and visually appealing; collaborate with brands and internal teams on content quality.
• Analyze demand patterns and competitor offerings to recommend optimal product mix; work with sourcing to fill gaps.
• Support major sale events and seasonal activations; curate landing pages and collections.
• Partner with marketing to plan campaigns, influencer collaborations, and social activations; provide insights to shape messaging and creative direction.
• Work with product to improve search relevance, filters, and recommendations; coordinate with Buying, Supply Chain, Product, and Tech to resolve issues.
• Use analytics tools to generate insights, create reports, and present recommendations to senior leadership.

Skills

Analytical skills

Excel/Google Sheets

E-commerce metrics

Communication

Project management

Stakeholder management

Job description

What you'll do:

Revenue & Performance Management

• Drive daily, monthly and quarterly revenue targets for your assigned sub-categories. Monitor and improve key metrics including GMV, conversion rates etc
• Execute strategies to acquire new customers and improve repeat purchase rates. Identify growth opportunities through data analysis and market trends.
• Design and implement promotional campaigns, discounts, and offers. Manage budgets effectively to balance growth with profitability targets.
• Ensure product listings are complete, accurate, and visually appealing. Work with brands and internal teams to improve content quality and product representation.
• Analyze customer demand patterns and competitor offerings to recommend optimal product mix. Identify gaps in the assortment and work with sourcing teams to fill them.
• Support the execution of major sale events and festivals. Manage category-specific activations, themed collections, and landing page curation.
• Partner with the marketing team to plan campaigns, influencer collaborations, and social media activations. Provide category insights to shape messaging and creative direction.
• Work with the product team to improve search relevance, filters, and product recommendations for your category.
• Coordinate with Buying, Supply Chain, Product, and Tech teams to resolve operational issues and implement new features.
• Use analytics tools to generate insights, create reports, and present recommendations to senior leadership.

What we're looking for:

• 6+ years of experience in category demand management, quick commerce, e-commerce, business analytics, or related roles in retail/marketplace platforms.
• Strong analytical skills with proficiency in Excel/Google Sheets and familiarity with analytics tools
• Understanding of e-commerce metrics (conversion rates, traffic sources, customer acquisition costs)
• Excellent communication and stakeholder management abilities
• Project management skills with the ability to handle multiple initiatives simultaneously