Campaign Strategy Specialist

Accenture in India; Mumbai; On-site; INR 1,500,000 - 2,800,000; Full time

Job summary

Accenture in India is seeking a Campaign Strategy Specialist with 7–11 years in Marketing Operations to lead end-to-end campaigns from concept to evaluation.

You will balance complexity with resources, and drive performance using data, technology, and content services at scale, accelerating time-to-market.

Responsibilities include design of digital marketing ads, plan and track campaigns, and collaboration with senior management and client teams; some rotational shifts may be required.

Qualifications

• Graduation in any field is acceptable.
• Experience in marketing operations or campaign management preferred.
• Strong analytical and communication skills.

Responsibilities

• Balance marketing complexity with resources and improve efficiency.
• Drive marketing performance using data, technology, and content services at scale.
• Design digital marketing ads promotions.
• Plan, execute, track and analyze direct campaigns from start to finish.
• Collaborate with senior management and client teams; adapt to rotations.

Skills

Campaign Management

Paid Media Planning

Campaign Strategies

Education

Any Graduation

Job description

Skill required:

Marketing Operations - Campaign Management

Designation:

Campaign Strategy Specialist

Qualifications:

Any Graduation

Years of Experience:

7 to 11 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com

What would you do?

• Help balance increased marketing complexity and diminishing marketing resources.
• Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.
• Role requires Digital Marketing Ads Promotion creation design
• The planning, executing, tracking and analysis of direct marketing campaigns.
• These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. What are we looking for?
• Primary skill - Campaign Management - P5
• Secondary skill - Paid Media Planning - P1
• Campaign Strategies - P5 Roles and Responsibilities:
• In this role you are required to do analysis and solving of moderately complex problems.
• May create new solutions, leveraging and, where needed, adapting existing methods and procedures.
• The person would require understanding of the strategic direction set by senior management as it relates to team goals.
• Primary upward interaction is with direct supervisor.
• May interact with peers and or management levels at a client and or within Accenture.
• Guidance would be provided when determining methods and procedures on new assignments.
• Decisions made by you will often impact the team in which they reside.
• Individual would manage small teams and or work efforts (if in an individual contributor role) at a client or within Accenture.
• Please note that this role may require you to work in rotational shifts