Campaign Management Analyst

Accenture in India; Maharashtra; On-site; INR 700,000 - 900,000; Full time

Job summary

Accenture in India is seeking a Campaign Management Analyst to join the Marketing Operations team. The role focuses on planning, executing and analyzing direct marketing campaigns, with emphasis on campaign management and email/CRM promotion design.

You will work to balance marketing complexity with resources, leveraging data, technology and content services to drive performance. The position may involve rotational shifts and collaboration with peers across functions.

Qualifications

• Graduation in any discipline is required.
• 3–5 years of experience in related field.
• Strong understanding of campaign management and email/CRM concepts.

Responsibilities

• Balance marketing complexity with resources.
• Drive marketing performance using data, technology and content services.
• Role requires Digital Marketing Ads Promotion creation design.
• Plan, execute, track and analyze direct marketing campaigns.
• May involve rotational shifts and collaboration with peers across functions.

Skills

Campaign Management

CSS

HTML

Education

Any Graduation

Tools

HTML

CSS

Job description

Skill required: Marketing Operations - Campaign Management

Designation: Campaign Management Analyst

Qualifications: Any Graduation

Years of Experience: 3 to 5 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com

What would you do?

• Help balance increased marketing complexity and diminishing marketing resources.
• Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.
• Role requires Digital Marketing Ads Promotion creation design
• The planning, executing, tracking and analysis of direct marketing campaigns.
• These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. What are we looking for?
• Primary skill - Campaign Management - P4
• Secondary skill - CSS HTML - P4
• HTML developer + QA for Email development for customer engagement (CRM) role Roles and Responsibilities:
• In this role you are required to do analysis and solving of lower-complexity problems.
• Your day to day interaction is with peers within Accenture before updating supervisors.
• In this role you may have limited exposure with clients and or Accenture management.
• You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments.
• The decisions you make impact your own work and may impact the work of others.
• You will be an individual contributor as a part of a team, with a focused scope of work.
• Please note that this role may require you to work in rotational shifts