Campaign Management Assoc Manager

Accenture in India; Maharashtra; On-site; INR 2,400,000 - 3,600,000; Full time

Job summary

Accenture is a global professional services company with capabilities in digital, cloud and security. It serves clients in more than 120 countries and offers Strategy and Consulting, Technology and Operations services, and Accenture Song— powered by the world’s largest network of advanced technology and intelligent operations centers.

The role focuses on marketing campaign management, content management, and data-driven optimization to drive performance and time-to-market.

Qualifications

• Role focuses on planning, executing and analyzing marketing campaigns.
• Digital Marketing Ads Promotion creation design is required.
• Daily interaction with clients via calls, emails and other channels.

Responsibilities

• Analyze campaign performance and derive insights.
• Propose creative ideas for campaign creation and optimization.
• Implement strategies to meet advertiser goals.
• Research and analyze strategies using various tools.
• Prepare weekly and monthly progress reports for management.
• Manage overall account-level strategy to enhance campaign performance.
• Test different optimization approaches and maintain overall results.

Skills

Campaign Management

Content Management

Data & Technology

Education

Any Graduation

Job description

Skill required: Marketing Operations - Campaign Management

Designation: Campaign Management Assoc Manager

Qualifications:Any Graduation

Years of Experience:10 to 14 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com

What would you do?

• Help balance increased marketing complexity and diminishing marketing resources.
• Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.
• Role requires Digital Marketing Ads Promotion creation design
• The planning, executing, tracking and analysis of direct marketing campaigns.
• These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. What are we looking for?
• Primary skill - Campaign Management - P5
• Content Management - P4 Roles and Responsibilities:
• Analyze review and perform daily analysis of the campaigns performance
• Provide unique and creative ideas of campaign creation and optimization
• Implement different strategies to meet advertiser goals
• Research and analyze strategies using a variety of tools
• Daily interaction with the clients via calls emails and other mediums to update the plans and progresses
• Prepare weekly monthly progress reports to company management.
• Address inbound request from agent to address the campaign performance
• Overall account level strategy to enhance campaign performance
• Multiple campaign optimization approach strategy test & try
• Maintaining overall outcome of all suggestions and strategy used across