Campaign Manager - Affiliate Marketing

Adzlog; Delhi; On-site; INR 800,000 - 1,200,000; Full time

Job summary

A leading marketing firm in Delhi is seeking an experienced Affiliate Marketing Manager. The successful candidate will manage day-to-day campaign metrics, analyze data for optimization, and collaborate across marketing teams. A Bachelor’s degree in a related field is preferred, along with campaign management experience. This role involves responsibilities for campaign portfolios and maximizing revenue through account management. Excellent communication and a strong strategic background are essential.

Qualifications

• Strong proficiency in campaign management and strategy planning.
• Excellent communication and interpersonal skills.
• Proficient in analyzing performance metrics.
• Prior experience in marketing or campaign management roles is a plus.
• Prior experience in marketing or campaign management roles is a plus

Responsibilities

• Manage day-to-day campaign metrics and optimizations across platforms.
• Dive into data to optimize better and find trends.
• Understand client campaigns and theorize ways to iterate.
• Collaborate with marketing teams for new ideas.
• Expand partnerships through account management.
• Complete responsibility for portfolio and P&L targets.
• Media planning for mobile campaigns.

Skills

Campaign Management

Communication skills

Data analysis

Campaign strategy planning

Interpersonal skills

Education

Bachelor’s degree in Marketing, Business, or a related field

Job description

Responsibilities

1. Manage day-to-day campaign metrics and optimizations across platforms

2. Dive into data to be able to optimize better. Find trends and patterns in large datasets and theorize ways to exploit those trends.

3. Understand our client campaigns and what works. Theorize and test why something is working, then find ways to iterate, scale andoptimize.

4. Collaborate with other marketing teams to find ideas and winners from other channels

5. Expand and nurture our partnerships through accounts management and placement optimization to maximize revenue while ensuring that the partnerships are generating high-quality and high-intent leads.

6. Complete responsibility for the portfolio of campaigns, P&L target achievement.

7. Media planning for various mobile campaigns.

Qualifications

• Strong proficiency in Campaign Management and Campaign strategy planning
• Excellent Communication and interpersonal skills.
• Proficient in analyzing performance metrics and optimizing campaigns for better results
• Bachelor’s degree in Marketing, Business, or a related field is preferred
• Prior experience in marketing or campaign management roles is a plus

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