Campaign Manager

VML Enterprise Solutions; Dadri; On-site; INR 800,000 - 1,200,000; Full time

Job summary

A leading creative company is seeking a Campaign Manager to execute and optimize customer engagement campaigns across digital channels. The role, based in Noida, requires strong experience with MoEngage and a willingness to work night shifts. Candidates should have a background in managing multichannel marketing campaigns and a strong understanding of analytics and reporting.

Qualifications

• Minimum 3+ years of experience in campaign management.
• Strong understanding of analytics and reporting.
• Willingness to work night shifts aligned with US time zones.

Responsibilities

• Plan and manage multichannel marketing campaigns.
• Use data to personalize customer communication.
• Monitor campaign performance and generate insights.
• Collaborate with cross-functional teams globally.

Skills

Campaign analytics

Customer segmentation

Email marketing

MoEngage

Tools

MoEngage

Salesforce

Braze

WebEngage

Insider

Job description

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Manager- Talent Acquisition @ VML ES (FKA Wunderman Thompson Commerce) | Ex: NTT DATA

Job Title : Campaign Manager

Location: Noida

Shift: Night Shift

Type of position: Fulltime

Experience: 3+ Years

Job Description:

We are looking for a results-driven Campaign Manager to execute and optimize customer engagement campaigns across digital channels. The role requires working in the night shift to support global operations.

Key Responsibilities:

• Plan and manage multichannel marketing campaigns (email, push, SMS, in-app, etc.)
• Use customer segmentation and behavior data to personalize communication
• Monitor campaign performance and generate insights for continuous improvement
• Collaborate with cross-functional teams across geographies

Requirements:

• Minimum 2+ years of experience running campaigns on one or more of the following platforms: MoEngage (preferred), Salesforce, Braze, WebEngage, Insider
• Certification or hands-on experience with MoEngage is a strong advantage
• Strong understanding of campaign analytics and reporting
• Willingness to work night shifts aligned with US time zones

About VML

VML is a leading creative company that combines brand experience, customer experience, and commerce to create connected brands and drive growth. VML is celebrated for its innovative and award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Intel, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave Reports, which name WPP as a “Leader” in Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. As the world’s most advanced and largest creative company, VML’s global network is powered by 30,000 talented people across 60-plus markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Advertising

• Industries

  IT Services and IT Consulting

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