Business Development Manager

K12 Techno Services; Dehradun, Lucknow; On-site; INR 600,000 - 900,000; Full time

Job summary

K12 Techno Services Pvt. Ltd. is recruiting a Business Development Manager (School Marketing) to drive admissions for Orchids The International School in Uttarakhand. The role is onsite/field-based, requiring 2–5 years in education sales or school admissions and a Graduate or Master’s degree.

You will lead lead generation, build channel partnerships with preschools and education partners, coordinate events, and track performance toward targets while earning performance-based incentives.

Qualifications

• Graduate or master’s degree in a relevant field.
• 2–5 years of experience in education sector or school admissions.

Responsibilities

• Business Development: Drive student admissions and achieve enrolment targets for the assigned school/branch through effective lead generation and conversion.
• Channel Partnerships: Identify and build relationships with preschools, daycare centres, tuition centres, activity centres, educational consultants and other relevant partners to generate admission leads.
• Relationship Building: Develop and maintain strong relationships with channel partners, prospective parents and local stakeholders to support admission growth.
• BTL Marketing: Execute local BTL marketing activities, campaigns and community outreach initiatives to increase school visibility and generate leads.
• Events & Lead Generation: Coordinate and participate in school events, open houses and promotional activities to generate quality leads and drive conversions.
• Performance Tracking: Track leads, conversions and partner performance and prepare regular reports to support achievement of admission targets.

Skills

Lead generation

Lead conversion

Relationship building

Communication

Target driven

Field sales

Education

Graduate / Master’s degree

Job description

Job Title: Business Development Manager (School Marketing)

Location: uttra pradesh ,uttrakhand

Qualification: Graduate / Master's

Experience: 2-5 years

Industry: Education

About Us

K12 Techno Services Pvt. Ltd. is a leading education service provider in India, offering a dynamic suite of academic support, services and solutions to schools. K12 enables schools to leverage its expertise, technology and services to deliver a global approach towards education.

About School

ORCHIDS The International School is a leading chain of progressive schools in India, committed to providing quality education that fosters the holistic development of students.

Key Responsibilities

Business Development: Drive student admissions and achieve enrolment targets for the assigned school/branch through effective lead generation and conversion.

Channel Partnerships: Identify and build relationships with preschools, daycare centres, tuition centres, activity centres, educational consultants and other relevant partners to generate admission leads.

Relationship Building: Develop and maintain strong relationships with channel partners, prospective parents and local stakeholders to support admission growth.

BTL Marketing: Execute local BTL marketing activities, campaigns and community outreach initiatives to increase school visibility and generate leads.

Events & Lead Generation: Coordinate and participate in school events, open houses and promotional activities to generate quality leads and drive conversions.

Performance Tracking: Track leads, conversions and partner performance and prepare regular reports to support achievement of admission targets.

Preferred Candidate Profile 1-2 years of experience in the education sector is mandatory, preferably in school admissions, education sales, EdTech, preschool, K-12 or related sectors. Prior experience in sales, business development, admissions, marketing or channel partnerships is preferred. Strong relationship-building, communication and convincing skills. Energetic, extroverted and target-driven personality. Ability to build relationships with parents, partners and external stakeholders. Willingness to work in the field and achieve business targets.

Details

Work Mode: Onsite / Field-based (School Branch) Working Days: 6 days per week (with 1 rotational day off) Compensation: Competitive salary + Performance-based incentives