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Base pay range
You will be responsible for driving Gorisco’s revenue growth across both B2B (corporate/institutional) and B2C (working professionals) markets. The candidate will build, manage, and optimise the entire lead generation engine— from outreach and qualification to conversion and pipeline progression—for Gorisco’s risk, resilience, cybersecurity, GRC, business continuity, and training services.
Key Responsibilities
- Lead Generation & Market Expansion
- Identify and research high‑potential B2B prospects: organisations seeking Business Continuity Management (BCM), Crisis Management, GRC, Cybersecurity, Resilience Advisory, Risk Consulting.
- Generate B2C leads from working professionals seeking training & certifications: BCM, Cybersecurity, Risk Management, Crisis Management, ISO standards, GRC frameworks, etc.
- Leverage multiple channels: cold calling, email campaigns, LinkedIn outreach, referrals, industry forums/events/associations, target lists and enrichment tools.
- Build segmented lead pipelines by industry, function, and need type.
- Create and manage targeted outreach workflows.
- Sales & Conversion Management
- Conduct qualification calls (BANT / CHAMP / SPICED).
- Present Gorisco’s value propositions confidently across services, training, and consulting.
- Manage early‑stage sales conversations, clarifying client requirements, scope of BCM/Risk/Resilience/GRC/Cyber needs, training requirements, timelines & budgets.
- Schedule high‑quality meetings for consulting, senior sales, and training teams.
- Drive conversion from lead → qualified → meeting → proposal → closure.
- Support proposal building with consulting teams and ensure timely follow‑ups.
- Marketing Support & Campaign Execution
- Collaborate with marketing to build targeted campaigns for corporate, BFSI, manufacturing, IT/ITeS and other sectors.
- Develop messaging aligned to market trends (e.g., ISO 22301, cyber maturity, operational resilience, crisis preparedness).
- Create awareness campaigns for professional training programs.
- Provide feedback on messaging resonance, value proposition effectiveness, industry shifts, competitor movements, and training topics in demand.
- Sales Funnel & CRM Ownership
- Maintain accurate and updated CRM records (Zoho/Salesforce/HubSpot).
- Monitor funnel health and report drop‑offs.
- Manage lead progression timelines and follow‑ups.
- Provide daily logs and weekly funnel reports to the Sales Manager.
- Uphold 100 % data discipline.
- Market Intelligence & Customer Insights
- Track trends in risk, resilience, cybersecurity, and BCM markets.
- Analyse client buying behaviour, objections, and gaps.
- Gather competitive insights: service offerings, pricing patterns, new certifications, industry regulatory changes.
- Inform leadership on new opportunity areas.
- Stakeholder Coordination
- Work closely with consulting team for service scoping & hand‑over.
- Work with training team to plan schedules, batches, and professional outreach.
- Work with marketing team to align campaigns and event‑based promotions.
- Attend internal sales meetings and contribute to pipeline strategy.
Key Performance Indicators (KPIs)
- 30‑60 outbound calls / day
- 15‑20 qualified leads / week
- 5‑10 meetings / week
- 20 % meeting‑to‑proposal conversion
- 2‑3 project deal closures / month
- 2‑3 training batch closures (≥5 candidates per batch)
- CRM accuracy: 100 %
- Lead follow‑up within 24 hours
- Daily activity tracking logs submitted
(These may be adjusted based on business priorities.)
Required Skills & Competencies
- Strong communication skills (phone + email + social platforms)
- Proven track record of B2B/B2C sales in risk/security/resilience domains
- Objection handling and negotiation expertise
- Target‑driven and disciplined follow‑up habits
Industry Knowledge (Mandatory / Preferred)
- Understanding of risk management, Business Continuity & ISO 22301, corporate security, cybersecurity, GRC frameworks, crisis communication, operational resilience.
- Ability to speak confidently with CXOs, CISOs, Risk Heads, Security Heads, and L&D teams.
Technical & Tools
- CRM tools (Zoho, HubSpot, Salesforce)
- MS Office, Google Workspace
- LinkedIn Sales Navigator, lead‑gen tools
Behavioural Traits
- Client‑first mindset
- Integrity & trust‑building
- High persistence & resilience
- Willingness to learn new frameworks/standards
- Team‑player with strong collaboration skills
- Self‑driven and proactive ownership mindset
Role Expectations & Work Style
- Primarily outbound activity + selected field visits.
- High discipline with daily logs, CRM updates, and follow‑up routines.
- Prepared to work across diverse segments: BFSI, IT/ITeS, manufacturing, pharma, retail, corporate L&D teams, individual professionals.
- Attend industry seminars, events, and webinars when required.
Education & Background
- Bachelor’s degree (Business / Commerce / Engineering / Related Field)
- MBA/PGDM preferred
- 4‑6 years sales experience in risk consulting, business continuity, cybersecurity services, operational resilience, GRC services, corporate training/learning solutions.
Compensation
- Competitive base salary
- Attractive performance‑based incentives tied to qualified leads, meetings booked, conversions, closed deals.
Growth Path
- Marketing & Sales Manager → Senior BD Manager → Vertical Head → Regional Sales Lead
- Opportunity to lead junior sales execs and build a BD team.
- Exposure to both service sales, training sales, and consulting interactions.
- Fast‑track growth based on performance.
Why Join Gorisco?
- Work alongside industry‑leading experts in risk, resilience, cybersecurity & continuity.
- Be part of an organisation shaping resilience culture across India and globally.
- Unique exposure to both corporate consulting and professional training ecosystems.
- Build deep domain expertise while growing your sales career.
- High‑impact role with direct contribution to revenue and market expansion.
Final Summary
This role is ideal for a candidate with experience in Risk, BCM, Security, GRC, Cyber, Training Sales, or Corporate Resilience, who is energetic, target‑driven, and capable of generating strong pipelines while managing client conversations professionally.
A high‑ownership, high‑visibility role central to Gorisco’s growth.
Skills: business development, management, lead generation, grc, customer acquisition, risk, marketing leadership, cybersecurity, training, marketing strategy, sales, crm.
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Business Development and Sales
Industries: Business Consulting and Services