Business Development Associate

Insightedge Global Tech Solutions (opc); Bengaluru; On-site; INR 350,000 - 550,000; Full time

Job summary

Insightedge Global Tech Solutions (opc) is hiring a Graduate Business Development & Digital Media Associate to support a UK-based international business magazine. The role covers lead generation, outbound marketing, CRM workflows, journalism, content creation and AI-powered workflows.

Fresh graduates or final-year students in Business, Marketing or Journalism are invited to apply. Training will be provided and you will gain hands-on experience across conversions, editorial features and digital

Qualifications

• Strong written and spoken English.
• Willingness to learn CRM and sales processes.
• Interest in business, entrepreneurship and international markets.
• Good research and writing skills.
• Basic understanding of social media and digital marketing.

Responsibilities

• Lead Generation & Business Development: research and qualify leads across international markets.
• Email & Phone Marketing: outbound outreach to prospective clients and follow-ups.
• CRM & Marketing Workflows: maintain CRM data and track pipeline stages.
• Journalism & Content Creation: research, interviews, writing and SEO-friendly content.
• Digital & AI Tools: use Canva, WordPress, Zoho CRM and AI tools for campaigns.

Skills

Lead generation

CRM usage

Email outreach

Phone outreach

Content writing

Research

English proficiency

Tools

WordPress

Canva

Zoho CRM

AI tools

Job description

Graduate Business Development & Digital Media Associate

Client: UK-Based International Business Magazine

Role Type: Graduate / Entry Level

Experience: Fresh Graduates / 01 Year

Function: Business Development, Marketing, Journalism & Digital Media

About the Client

Our client is a UK-based international business magazine and digital media publication covering entrepreneurship, leadership, technology, innovation and global business trends.

The publication works with business leaders, founders, entrepreneurs, executives and organisations across international markets, producing business news, executive interviews, company profiles, editorial features, awards and digital media campaigns.

They are looking for ambitious fresh graduates and final-year students who want to build practical experience across business development, lead generation, digital marketing, journalism, content creation and AI-powered workflows.

Key Responsibilities

Lead Generation & Business Development

• Research companies, founders, executives and potential business prospects across international markets.
• Identify and qualify leads for editorial features, awards, partnerships and business opportunities.
• Build and maintain structured prospect databases.
• Conduct market and competitor research.
• Support outbound business development campaigns and prospect follow-ups.

Email & Phone Marketing

• Conduct professional email outreach to prospective clients.
• Make outbound calls to businesses, founders and decision-makers.
• Follow up on enquiries, nominations and business opportunities.
• Build professional relationships with prospects.
• Track calls, emails, responses and follow-up activities.

CRM & Marketing Workflows

• Maintain prospect and customer information within the CRM.
• Manage lead pipelines and follow-up activities.
• Support email automation and CRM workflows.
• Track prospects from initial contact through different stages of the pipeline.
• Maintain accurate records of customer interactions.

Journalism & Content Creation

• Research companies, industries, executives and business stories.
• Assist with executive interviews and business profiles.
• Write and edit articles, news stories, interviews and social media content.
• Support SEO-friendly content creation.
• Publish and maintain digital content.

Digital & AI Tools

• Canva graphics and marketing content
• Zoho CRM – lead management and workflow automation
• WordPress – digital publishing and website content
• ChatGPT & other AI tools – research, content creation, marketing and productivity

Previous experience with every platform is not required. Training and guidance will be provided.

Candidate Profile

We welcome applications from fresh graduates or final-year students in Business, Marketing, Journalism, Mass Communication, Media, English, Commerce, Public Relations, Digital Marketing or related disciplines.

The ideal candidate will have:

• Strong written and spoken English
• Confidence communicating by email and telephone
• An interest in business, entrepreneurship and international markets
• Good research and writing skills
• Basic understanding of social media and digital marketing
• Willingness to learn CRM and sales processes
• Interest in AI and modern digital tools
• Good organisational and follow-up skills
• A proactive and target-oriented attitude

What You Will Learn

This role provides hands-on exposure across:

Lead Generation Email Outreach Phone Marketing CRM Sales Pipelines Business Communication Journalism Content Creation WordPress Canva AI-Powered Workflows

It is particularly suited to graduates who want to build a career in business development, digital marketing, media, publishing, journalism or international business.

Fresh graduates are strongly encouraged to apply.