Bulk Email Marketing Executive

Proeze; Chennai District; Hybrid; INR 520,000 - 780,000; Full time

Job summary

Proeze is seeking an experienced Digital Marketing professional to lead email initiatives from Chennai. The role requires hands-on ESP experience and a focus on deliverability, list hygiene, and compliant bulk sends.

You will coordinate with content and design teams, set up templates and automation, and analyze metrics to optimize campaigns. Hybrid/remote work is available.

Qualifications

• 3+ years of experience in email marketing or digital marketing.
• Hands-on experience with at least one ESP (HubSpot, Mailchimp, Brevo, Lemlist, etc.).
• Understanding of basic email deliverability practices.
• Strong attention to detail - zero tolerance for errors in bulk sends.
• Ability to manage contact databases and maintain list hygiene.
• Basic knowledge of HTML email templates is a plus.

Responsibilities

• Execute bulk email campaigns using the company's ESP platform.
• Maintain and clean contact lists - remove bounces, duplicates, and unsubscribes.
• Set up email templates, scheduling, and automation workflows as directed.
• Track and report key email metrics including open rates, CTR, bounces, and unsubscribes.
• Assist in A/B testing of subject lines and content variations.
• Ensure emails are CAN-SPAM and GDPR compliant before sending.
• Coordinate with content and design teams for timely asset collection.

Skills

Email marketing

Bulk email campaigns

List hygiene

A/B testing

Deliverability basics

HTML basics

Tools

HubSpot

Mailchimp

Brevo

Lemlist

Job description

Department:

Digital Marketing

Reports To:

Senior Email Marketing Specialist

Location:

Hybrid / Remote

Experience:

3+ Years

Key Responsibilities

• Execute bulk email campaigns using the company's ESP platform
• Maintain and clean contact lists - remove bounces, duplicates, and unsubscribes
• Set up email templates, scheduling, and automation workflows as directed
• Track and report key email metrics including open rates, CTR, bounces, and unsubscribes
• Assist in A/B testing of subject lines and content variations
• Ensure emails are CAN-SPAM and GDPR compliant before sending
• Coordinate with content and design teams for timely asset collection

Requirements

• 3+ years of experience in email marketing or digital marketing
• Hands-on experience with at least one ESP (HubSpot, Mailchimp, Brevo, Lemlist, etc.)
• Understanding of basic email deliverability practices
• Strong attention to detail - zero tolerance for errors in bulk sends
• Ability to manage contact databases and maintain list hygiene

Basic knowledge of HTML email templates is a plus