BTL MARKETING & COMMUNITY ACTIVATION INTERNSHIP

Madhavbaug; Mumbai; On-site; INR 152,000 - 182,000; Full time

Job summary

Madhavbaug invites motivated students for a comprehensive internship in marketing and field activation in Mumbai. You will participate in community outreach, manage promotional setups, engage directly with prospective clients, and coordinate vendor materials while collecting lead data.

The role offers mentorship, a formal internship certificate, and potential for a pre-placement offer or full-time executive position based on performance.

Qualifications

• Final-year or Pre-final-year students or recent graduates.
• BMS/BMM/BBA/MBA (Marketing / Mass Communication) or related disciplines.
• Strong interpersonal and communication skills and enthusiasm for on-field execution.

Responsibilities

• Community & Welfare Activation: Plan and execute outreach activities with RWAs and housing societies.
• On-Ground Field Promotions: Set up promotional kiosks, event desks, and experiential branding in dense areas.
• Direct Customer Engagement: Explain offerings and address queries, recording verified leads and footfall.
• Vendor & Material Management: Coordinate branding collateral and on-site logistics.
• Market Intelligence: Gather feedback and perform micro-market audits for brand expansion.

Skills

Interpersonal skills

Communication skills

Local language fluency

On-field execution

Public interaction

Education

BMS

BMM

BBA

MBA (Marketing / Mass Communication)

Job description

EducationBMS BMM BBA MBA (Marketing / Media)Job TypeFull Time, InternshipSalary15000LocationMumbaiGenderFemale, MaleOpenings20Opening Date27/09/2026Core Responsibilities & Learning OpportunitiesSelected interns will receive comprehensive exposure across:Community & Welfare Activation: Planning and executing outreach activities across Resident Welfare Associations (RWAs), housing societies, and regional social groups through structured welfare and awareness camps.On-Ground Field Promotions: Managing end-to-end setups for promotional kiosks, event desks, and experiential branding in high-density residential and commercial clusters.Direct Customer Engagement: Interacting directly with prospective clients/beneficiaries to explain offerings, address queries, and record verified lead and footfall data.Vendor & Material Management: Coordinating on-site branding collaterals (canopies, standees, brochures, audio setups) and managing local logistical setups.Market Intelligence: Gathering customer feedback and conducting micro-market audits to identify high-potential catchment areas for brand expansion.Eligibility & Target Student ProfileEligible Batches: Final-year and Pre-final-year students / Recent graduates.Preferred Courses: BMS, BMM, BBA, MBA (Marketing / Mass Communication), or related disciplines.Key Attributes: Strong interpersonal and communication skills, fluency in the local regional language, and enthusiasm for on-field execution and public interaction.Key Benefits for StudentsExecutive Mentorship: Weekly structured guidance and performance reviews with regional marketing leaders.Formal Certification: Official Internship Completion Certificate and Letter of Recommendation upon project completion.Career Growth: High performers will be evaluated for a Pre-Placement Offer (PPO) / full-time Executive role.Candidate Instructions for the Walk-In DriveBring 2 hard copies of an updated Resume/CV.Carry a valid College ID card and one Government Photo ID.Dress in formal business attire.We request you to share this invitation with your students. Interested candidates may also pre-register their attendance by contacting our recruitment desk below.Contact Person: Ms Chhaya Chaudhari (HR Recruiter)Contact Number: [phone] / 91678 86286Email Address: [e-mail]