Brand Strategy & Growth Marketing Executive (D2C)

Marconix Sales Solution Private Limited; India; On-site; INR 270,000 - 330,000; Full time

Job summary

Bohomonk Foods is seeking a growth-minded marketer who loves building brands, understanding consumers, and turning ideas into measurable business results. You will own brand growth for our D2C business, plan campaigns, and collaborate with designers and agencies to create high-converting creatives.

You'll work directly with the founders on brand positioning, GTM initiatives, and marketplace marketing, while analyzing data to drive ROAS, CAC, and conversions in a fast-paced startup environment at

Qualifications

• 2–3 years of experience in D2C Brand Marketing, Growth Marketing, Digital Marketing or Performance Marketing.
• Hands-on experience with Meta Ads, Google Ads and Google Analytics.
• Understanding of branding, consumer psychology, marketing funnels and customer acquisition.
• Strong analytical mindset with the ability to convert data into actionable decisions.
• Excellent communication, creativity and execution skills.

Responsibilities

• Develop and execute brand growth strategies for Bohomonk's D2C business.
• Own digital marketing across Meta, Google, Instagram and other growth channels.
• Plan and execute performance marketing campaigns with strong focus on ROAS, CAC, CTR and conversions.
• Build monthly marketing calendars, campaign plans and product launch strategies.
• Work with designers, content creators and agencies to create high-converting creatives.
• Analyze customer behaviour, market trends and competitor activities to identify growth opportunities.
• Track campaign performance using Google Analytics, Meta Ads Manager and reporting dashboards.
• Improve website and landing page conversion rates through continuous testing and optimization.
• Support Amazon/Flipkart and other marketplace marketing initiatives.
• Measure marketing ROI and present actionable insights for business growth.
• Collaborate with founders on new product positioning, branding and GTM initiatives.

Skills

D2C Brand Marketing

Growth Marketing

Digital Marketing

Performance Marketing

Brand Strategy

Tools

Meta Ads

Google Ads

Google Analytics

Job description

Company: Bohomonk Foods
Location: HSR Layout, Bengaluru (Work From Office)
CTC: Up to ₹3,00,000 per annum
Experience: 2–3 Years
Industry Preference: D2C | FMCG | Food & Beverage | Consumer Brands

About Bohomonk

Bohomonk is building the next generation of authentic Indian food brands. We're looking for a growth-minded marketer who loves building brands, understanding consumers, and turning ideas into measurable business results.

This is not just another digital marketing job. You'll work directly on brand strategy, product launches, content, performance marketing, customer growth, and marketplace execution.

What You'll Do

• Develop and execute brand growth strategies for Bohomonk's D2C business.
• Own digital marketing across Meta, Google, Instagram and other growth channels.
• Plan and execute performance marketing campaigns with strong focus on ROAS, CAC, CTR and conversions.
• Build monthly marketing calendars, campaign plans and product launch strategies.
• Work with designers, content creators and agencies to create high-converting creatives.
• Analyze customer behaviour, market trends and competitor activities to identify growth opportunities.
• Track campaign performance using Google Analytics, Meta Ads Manager and reporting dashboards.
• Improve website and landing page conversion rates through continuous testing and optimization.
• Support Amazon/Flipkart and other marketplace marketing initiatives.
• Measure marketing ROI and present actionable insights for business growth.
• Collaborate with founders on new product positioning, branding and GTM initiatives.

What We're Looking For

• 2–3 years of experience in D2C Brand Marketing, Growth Marketing, Digital Marketing or Performance Marketing.
• Hands-on experience with Meta Ads, Google Ads and Google Analytics.
• Understanding of branding, consumer psychology, marketing funnels and customer acquisition.
• Strong analytical mindset with the ability to convert data into actionable decisions.
• Excellent communication, creativity and execution skills.
• Experience in FMCG, Food, Consumer Goods or D2C brands will be a strong advantage.
• Comfortable working in a fast-paced startup environment where ownership matters.

Preferred Keywords: D2C Marketing | Brand Strategy | Growth Marketing | Performance Marketing | Brand Manager | Digital Marketing Executive | Meta Ads | Google Ads | Consumer Insights | Brand Building | Google Analytics | GTM Strategy | FMCG Marketing | Food Brand | Ecommerce Marketing | Customer Acquisition | Social Media Marketing | Campaign Management | Marketplace Marketing

• Build a fast-growing consumer brand from the ground up.
• Work directly with the founders and influence key business decisions.
• High ownership, rapid learning and faster career growth.
• Opportunity to make a visible impact on a national D2C brand.

If you love building brands, enjoy data-driven marketing, and want your work to directly influence business growth, we'd love to hear from you.