Brand Strategist

Sage Media; Jaipur; On-site; INR 600,000 - 900,000; Full time

Job summary

Sage Media in Jaipur is seeking a Brand Strategist to shape brand positioning and identity for multiple brands across F&B, fashion, hospitality and D2C. You will research audiences, competitors, and categories to uncover insights and craft compelling stories, decks, and brand books for client pitches.

The role emphasizes strategy over execution, requiring strong writing and collaborative skills to partner with creative and social teams on-site in Jaipur.

Qualifications

• Around 3+ years in brand strategy, ideally at an agency handling several brands.
• Proficiency in positioning and brand identity.
• Strong research skills turning audience, category and competitor research into insights.
• Campaign thinking with big ideas and compelling stories behind them.
• Experience building pitch decks and brand books and presenting to clients.
• Excellent writing, collaboration and communication skills.
• A portfolio of strategy work (decks, brand books, positioning docs). Posts/ designs alone won’t suffice.

Responsibilities

• Develop brand positioning and identity strategies.
• Conduct audience, category and competitor research to extract insights.
• Create and present pitch decks and brand books to clients.
• Collaborate with creative and social teams to implement strategy.
• Develop campaign concepts and narrative stories.
• Build and maintain client-facing strategy documents.

Skills

Brand strategy

Positioning

Brand identity

Audience research

Competitor research

Campaign thinking

Pitch decks

Brand books

Writing

Collaboration

Job description

Job Description:

About the role

This is a full-time, on-site role for a Brand Strategist at our Jaipur office. Sage Media looks after around 50 brands across F&B, fashion, hospitality and D2C, handling their social, content, shoots and brand strategy. The Brand Strategist does the thinking that comes before all of that: working out how a brand should be positioned and building its identity to match, digging into audiences, competitors and categories to find insights, coming up with campaign ideas and the story behind them, and putting together pitch decks and brand books that win clients over. You will work closely with clients and with our creative and social teams to get the strategy made. This is a strategy role, not a social media executive or content creator role.

What we're looking for

• Around 3+ years in brand strategy, ideally at an agency handling several brands.


• - Proficiency in positioning and brand identity.


• - Strong research skills, turning audience, category and competitor research into clear insights.


• - Campaign thinking: big ideas and the story behind them.


• - Experience building pitch decks and brand books, and the confidence to present them to clients.


• - Excellent writing, collaboration and communication skills.


• - A portfolio of strategy work (decks, brand books, positioning docs). Posts and designs alone won't be enough.


• - Based in Jaipur or willing to relocate to work on-site.

What you get

• On-site at our Jaipur office, 10:00 AM to 6:30 PM


• - Work across around 50 brands in F&B, fashion, hospitality and D2C

Requirements: