Brand Marketing Specialist

ZoomRx; Chennai District; Hybrid; INR 700,000 - 1,050,000; Full time

Benefits offered by this job

Unlimited Paid Time Off

Wellness Holidays

Paid Parental Leave

Flexible Work Options

Job summary

ZoomRx is seeking a Brand Marketing Specialist to elevate our LinkedIn presence and executive thought leadership. You will craft and execute content across company pages, podcasts, and video formats to drive measurable business outcomes.

You'll research trends in pharma/biotech, manage high-volume content, and ensure brand voice and compliance while collaborating with product owners, consultants, and external partners.

Qualifications

• 2–4 years in B2B content, social media, or brand marketing in life sciences or SaaS.
• Strong writing and communication; ability to create clear, compelling content.
• Portfolio of writing/content work directly created by the candidate.
• Ability to manage high content volume across LinkedIn, podcast, and video.

Responsibilities

• Own LinkedIn content calendar for company page and executives.
• Research topics, formats, hashtags, and competitors to improve discoverability.
• Support production and scaling of the Decode: AI in Life Sciences podcast.
• Produce YouTube video content for ZoomRx products.
• Repurpose content into social and written formats.
• Maintain brand voice and reporting; ensure brand compliance.

Skills

Content writing

Content strategy

LinkedIn marketing

Content management

Communication

AI tools

Tools

LinkedIn Analytics

YouTube Analytics

HubSpot

CMS

Job description

Job Description:

About ZoomRx

We dare to be different. We help leading biopharmaceutical companies answer questions no one else can—blending life sciences expertise, cutting-edge technology, and data-driven insights to unlock breakthroughs that improve lives. We make life sciences breakthroughs, break through. Our greatest asset is our people — a community of talented, driven individuals passionate about making an impact. In our flat structure, everyone is encouraged to take risks, learn, and grow. Learn more about the work we do at the ZoomRx blog.

Shape the Future of Life Sciences as a Brand Marketing Specialist

The Brand Marketing Specialist will play a key role in building and scaling ZoomRx’s LinkedIn presence through company-level content and executive thought leadership. The role will also support the Decode: AI in Life Sciences podcast and YouTube/video content, with a strong focus on creating engaging content that contributes to measurable business outcomes.

Location: India (Remote / Hybrid)

Roles/responsibilities:

• LinkedIn & Executive Thought Leadership – Own and execute the LinkedIn content calendar across the company page and executive profiles, starting with the Co-CEOs and extending to Product Owners and consultants.
• Content Research & Strategy – Research trending LinkedIn formats, relevant pharma/biotech topics, hashtags, keywords, competitors, and industry activity to identify opportunities for content and improve discoverability.
• Podcast Support – Support the production and scaling of the Decode: AI in Life Sciences podcast, including episode logistics, SME coordination, guest outreach, and content repurposing.
• YouTube & Video Content – Produce YouTube video content across ZoomRx products and research relevant video formats for pharma/biotech audiences.
• Content Repurposing – Repurpose podcast episodes and other content into social and written formats across LinkedIn and other channels.
• Brand Compliance & Reporting – Maintain brand voice and formatting standards across outputs, while supporting competitor naming sign-off and other brand compliance requirements.
• Performance Reporting – Build monthly performance reports and maintain dashboards covering LinkedIn, podcast, and YouTube performance.

Required Skills/Expertise:

• Background – 2–4 years of experience in B2B content, social media, or brand marketing, preferably in life sciences, healthcare, or SaaS.
• Writing & Communication – Strong natural writing and communication skills, with the ability to create clear, compelling content and communicate effectively with stakeholders.
• Content Portfolio – Demonstrated portfolio of writing/content work directly created by the candidate.
• Content Management – Organized and deadline-driven, with the ability to manage high content volume across LinkedIn, podcast, and video.
• Collaboration – Comfortable working from approved briefs and established voice guides, taking direction, and asking thoughtful clarifying questions.
• Preferred – Familiarity with LinkedIn and YouTube analytics/scheduling tools, HubSpot or similar CMS/email platforms, and experience marketing life sciences research, analytics, or consulting services.
• AI Tools – Comfortable using AI tools such as Claude, Copilot, or ChatGPT for research and production efficiency, while demonstrating independent writing ability when required.

What we offer:

• Unlimited Paid Time Off
• Wellness Holidays
• Paid Parental Leave
• Decentralized Learning & Development
• Team-Specific Learning Opportunities
• Higher Education Benefit
• Office Parties & Engagement Activities
• Flexible Work Options
• And more!

*Final Compensation for this position will be based on several factors, including relevant experience, demonstrated skills, and geographic location.