Executive – Digital Marketing & Communications

Natural Remedies Pvt Ltd.; Bengaluru; On-site; INR 600,000 - 800,000; Full time

Job summary

Natural Remedies Pvt Ltd. is seeking an Executive – Digital Marketing & Communications to enhance branding and digital initiatives. This role focuses on digital campaign execution, content development, and utilizing AI for effective communication.

The ideal candidate will possess a Bachelor’s degree and 2–4 years of relevant experience, showcasing creativity and strong communication skills. Join us to drive innovation in digital marketing and branding.

Qualifications

• 2–4 years of experience in digital marketing, communications, or branding.
• Strong content creation, editing, and storytelling skills.
• Familiarity with LinkedIn and digital communication platforms.

Responsibilities

• Support execution of digital marketing campaigns across multiple platforms.
• Coordinate content creation for blogs, newsletters, and press releases.
• Develop and manage scientific content with experts.

Skills

Content writing

Digital marketing

SEO knowledge

Stakeholder management

Creativity

Communication skills

Education

Bachelor's degree in Science, Marketing, Communications, or related discipline

Tools

Microsoft Office

AI content tools

Job description

Executive – Digital Marketing & Communications

Since 1991, Natural Remedies Pvt. Ltd. has combined the power of nature with science to deliver high-quality natural health and wellness solutions. What began as a small initiative has grown into a global organization with a presence in over 45 countries.

Driven by strong R&D, sustainable practices, and world-class manufacturing capabilities, we specialize in human and animal health, nutraceuticals, and phytopharmaceuticals—transforming natural ingredients into safe and effective solutions. At Natural Remedies, we foster a culture where innovation thrives, ideas are valued, curiosity is encouraged, and employees are empowered to create meaningful global impact.

Position Overview

We are seeking a creative and results-driven Executive – Digital Marketing & Communications to support digital marketing, branding, technical communication, and corporate communication initiatives across multiple digital channels.

This role focuses on content development, campaign execution, stakeholder coordination, brand visibility, and the adoption of emerging digital and AI technologies to enhance communication effectiveness and market reach. The ideal candidate will combine strong content creation capabilities with a passion for digital innovation and strategic communication.

Key Responsibilities

Digital Marketing & Content Development

• Support the execution of digital marketing campaigns across LinkedIn, websites, blogs, email campaigns, webinars, and social media platforms.
• Coordinate content creation for blogs, technical articles, press releases, newsletters, and marketing collateral.
• Develop and manage scientific and technical content in collaboration with internal subject matter experts.
• Support website content updates, SEO activities, Answer Engine Optimization (AEO) initiatives, and content optimization efforts.
• Create and adapt content for AI-driven search environments and emerging digital discovery platforms.
• Monitor campaign performance metrics and prepare periodic reports, dashboards, and performance analyses.

Technical & Corporate Communications

• Develop technical articles, product communication materials, case studies, and scientific content.
• Coordinate international magazine submissions, publication opportunities, and external communication initiatives.
• Support internal communications, leadership messaging, employee engagement campaigns, and employer branding activities.
• Assist in public relations initiatives, award nominations, media interactions, and corporate branding programs.
• Develop presentations, newsletters, communication assets, and digital communication materials.

Branding & Campaign Management

• Support the planning and execution of branding campaigns, webinars, events, and communication programs.
• Coordinate with agencies, vendors, designers, translators, and internal teams to ensure timely delivery of projects.
• Maintain content calendars, campaign trackers, communication databases, and marketing reports.
• Support integrated multi-channel marketing initiatives to strengthen brand awareness and engagement.
• Utilize AI-enabled tools for content creation, research, productivity enhancement, and communication support.
• Stay updated on emerging technologies, AI-powered search trends, content marketing innovations, and digital communication platforms.
• Identify and implement new tools, technologies, and best practices to improve content effectiveness, audience engagement, and digital reach.

Qualifications & Experience

Educational Qualifications

• Bachelor’s degree in Science, Marketing, Communications, Journalism, or a related discipline.
• Science graduates are preferred.

Experience

• 2–4 years of experience in digital marketing, communications, branding, content development, or technical communication.
• Experience in content writing, blogging, technical writing, scientific communication, or corporate communications is preferred.
• Exposure to healthcare, animal health, nutraceutical, pharmaceutical, or related industries will be an added advantage.

Technical & Functional Skills

• Strong content writing, editing, proofreading, and storytelling skills.
• Good understanding of digital marketing channels and campaign execution.
• Working knowledge of Search Engine Optimization (SEO); exposure to Answer Engine Optimization (AEO) is preferred.
• Familiarity with LinkedIn, social media platforms, website content management systems, and digital communication tools.
• Experience using AI tools for content creation, research, and productivity enhancement.
• Ability to develop technical and scientific content in collaboration with subject matter experts.
• Proficiency in Microsoft Office applications, including PowerPoint presentation development and reporting tools.
• Strong ownership mindset with a proactive and results‑oriented approach.
• Excellent written and verbal communication skills.
• Creative thinking combined with strong attention to detail.
• Curiosity and enthusiasm for emerging technologies, AI applications, and digital marketing trends.
• Strong stakeholder management and cross‑functional collaboration skills.
• Ability to manage multiple priorities and consistently meet deadlines.
• Positive attitude, adaptability, and commitment to continuous learning and professional development.

Key Performance Indicators (KPIs)

• Timely and effective execution of digital marketing campaigns.
• Growth in brand visibility, engagement, and digital reach.
• Quality, accuracy, and effectiveness of content and communication materials.
• Website content optimization and SEO/AEO performance improvements.
• Stakeholder satisfaction and cross‑functional collaboration effectiveness.
• Adoption and utilization of innovative digital and AI‑enabled marketing tools.
• Timely completion of communication projects and campaign deliverables.

Equal Opportunity Employer

Natural Remedies Pvt. Ltd. is an equal opportunity employer committed to fostering a diverse and inclusive workplace. We value individual differences and provide equal employment opportunities to all qualified applicants regardless of race, gender, age, religion, disability, or any other protected characteristic.