Brand Marketing Manager

Kolte Patil; Pune District; On-site; INR 335,000 - 502,000; Full time

Job summary

Kolte Patil in Pune is seeking a Marketing Coordinator to support project proposals, marketing plans, and on-ground branding for real estate developments.

You will coordinate design, production, and deployment of brochures, videos, signage, and events, conduct market research, track ROI, and collaborate with Sales to close collateral gaps, with growth opportunities within a collaborative team.

Qualifications

• MBA/PGDM in Marketing from a reputed institution.
• 1–2 years of experience in real estate marketing (mandatory).
• Willingness to learn, adapt to market dynamics and product knowledge.

Responsibilities

• Support development of project proposals with inputs on product mix, pricing benchmarks, customer behaviour, and micro-market insights.
• Assist in creating marketing plans and communication requirements for each project.
• Coordinate development, proofreading, and execution of all marketing collaterals (brochures, videos, site branding, sales materials, digital assets).
• Conduct primary and secondary research to understand customer preferences and competitive activity.
• Coordinate with vendors for design, production, and deployment of branding materials.

Skills

Creative briefing

Photoshop

Illustrator

CorelDRAW

MS Office

Vendor management

Multitasking

Interpersonal skills

Independent work

Communication

Education

MBA/PGDM in Marketing

Tools

Photoshop

Illustrator

CorelDRAW

Job description

Roles & Responsibilities:

• Support development of new project proposals by providing inputs on product mix, pricing benchmarks, customer behaviour, and micro-market insights.


• Assist in creating marketing plans and communication requirements for each project, ensuring alignment with the overall positioning.


• Coordinate development, proofreading, and execution of all marketing collaterals such as brochures, videos, brochures, site branding elements, sales materials, and digital assets.


• Conduct primary and secondary research to understand customer preferences, buying patterns, and competitive activity.


• Track industry trends, identify relevant innovations, and suggest upgraded or new formats for communication and on-ground execution.


• Manage vendors and agencies across design, printing, digital, fabrication, events, and on-site branding including evaluation, onboarding, quality checks, and timeline adherence.


• Handle end-to-end on-site branding execution including planning, production follow-ups, installations, and regular site inspections to ensure consistency and upkeep.


• Coordinate with external partners for the design, production, and deployment of branding materials such as signages, hoardings, experience-zone elements, and gallery collaterals.


• Support planning and execution of project launches, channel partner events, open houses, and on-site engagement activities; ensure all branded zones are set up accurately and on time.


• Monitor all communication circulating in the market across digital platforms, sales channels, CP networks, real estate portals, and OOH; highlight deviations and support corrective actions as needed.


• Work closely with Sales teams to understand customer-facing requirements, address collateral gaps, and support with timely marketing interventions.


• Maintain all marketing trackers including budget sheets, vendor costings, activity logs, inventory of collaterals, and on-site branding status.


• Track expenses, support with ROI assessments, and prepare regular management updates on marketing activity performance.


• Follow internal marketing processes, documentation norms, and approval workflows with accuracy and discipline.

Skills Required:

• Strong creative sense and the ability to brief, review, and refine marketing material.


• Basic working knowledge of Photoshop, Illustrator (AI), and CorelDRAW (CDR).


• Proficiency in MS Office (Excel trackers, PowerPoint presentations, Word documentation).


• Good vendor management, coordination, and multitasking skills.


• Strong interpersonal skills with professionalism, patience, and the ability to work in highpressure environments.


• Ability to work independently while collaborating effectively across teams.


• Good communication and presentation skills.

Qualification & Experience:

• MBA/PGDM in Marketing from a reputed institution.


• 1–2 years of experience in real estate marketing (mandatory).


• Demonstrated willingness to learn, improve, and stay updated on market dynamics and product knowledge.