Brand Marketing Manager

JITO; Gurugram District; On-site; INR 800,000 - 1,200,000; Full time

Job summary

JITO is seeking a Brand Marketing Manager to enhance its presence among legal and financial professionals in Gurugram. The successful candidate will craft engaging digital content across platforms, simplifying complex legal and tax concepts into relatable messaging.

The role demands creativity, analytical skills, and a strong grasp of digital marketing trends to drive brand engagement and awareness. The position offers a full-time contract and an on-site work mode.

Qualifications

• Experience in brand marketing and storytelling.
• Strong understanding of digital marketing strategies.
• Ability to simplify complex topics into engaging content.

Responsibilities

• Develop and execute brand marketing strategies.
• Create engaging content for LinkedIn and YouTube.
• Maintain a distinct brand personality across platforms.
• Track content performance and adjust strategies accordingly.

Skills

Digital Marketing

SEO

Social Media Marketing

Meta Ads

Microsoft Excel

Stock Market Analysis

Data Analysis

Email Marketing

Communication Skills

Critical Thinking

Content Writing

Social Media Management

Canva/CorelDRAW/Photoshop

Basic SEO Knowledge

MS Excel

Product Presentation

Catalogue Content Creation

Email Communication

Basic Photography Coordination

Job description

Job Type: FullTimePermanent

Location: Gurugram

Work Mode: Onsite

Experience: MidLevel

Travel Requirements: No frequent travel required. Occasional local travel may be required for meetings, events, content s

Skills:

• Digital Marketing
• SEO
• Social Media Marketing
• Meta Ads
• Microsoft Excel
• Stock Market Analysis
• Data Analysis
• Email Marketing
• Communication Skills
• Critical Thinking
• Content Writing
• Digital Marketing
• Social Media Management
• Canva/CorelDRAW/Photoshop
• Basic SEO Knowledge
• MS Excel
• Product Presentation
• Catalogue Content Creation
• Email Communication
• Basic Photography Coordination

VIDUR is looking for a creative and execution-driven Brand Marketing Manager to strengthen and scale its brand presence among Chartered Accountants, Tax Professionals, CS professionals, and legal professionals. The candidate will be responsible for building a strong, differentiated brand voice, creating engaging content across LinkedIn, YouTube and other digital channels, and simplifying complex tax, legal and AI-related topics into clear, relatable and impactful communication. This role requires someone who understands brand storytelling, digital marketing, content strategy, social media trends, memes, marketing funnels, and startup-style execution. The ideal candidate should be comfortable working closely with founders, experimenting with new AI tools and automation, and creating campaigns that make professionals feel seen, understood, and connected with the VIDUR brand.

Responsibilities

• Develop and execute brand marketing strategies to strengthen VIDUR’s positioning in the CA, tax and legal professional ecosystem.
• Create engaging LinkedIn posts, YouTube content ideas, campaigns, carousels, and social media communication aligned with current trends.
• Convert complex tax, legal and AI-related concepts into simple, human-friendly and high-impact content.
• Build and maintain a distinct brand personality for VIDUR across all digital platforms.
• Plan and execute campaigns that improve brand awareness, audience engagement, community trust, and lead generation.
• Use AI tools, automation platforms, and creative workflows to improve content quality and execution speed.
• Collaborate closely with founders and internal teams to convert business ideas into compelling marketing campaigns.
• Track content performance, identify what resonates with the target audience, and improve future campaigns accordingly.
• Support VIDUR’s growth by creating content and campaigns that are both professional and viral-worthy.