Brand Marketing

IndusInd General Insurance (IGI); Mumbai Suburban; Presencial; INR 1 200 000 - 1 800 000; Tempo integral

Resumo da oferta

IndusInd General Insurance (IGI) is seeking a proactive Brand Marketing Manager to plan and execute brand campaigns and manage day-to-day marketing operations. You will collaborate with the Chief Marketing Manager and cross-functional teams to deliver campaigns and ensure brand consistency.

The role emphasizes strong execution, content development, and analytics awareness, with responsibilities spanning collateral creation, agency coordination, and performance insights to boost brand visibility.

Qualificações

• Experience in brand marketing with BFSI exposure preferred.
• Strong execution and project coordination abilities.
• Solid understanding of campaigns, content and brand communication.
• Excellent written and verbal communication with ability to write well.
• Strong presentation skills for impactful decks.
• Ability to multitask and meet deadlines in a fast-paced environment.
• Experience collaborating with agencies and cross-functional teams.
• Basic understanding of performance marketing and analytics.

Responsabilidades

• Coordinate with stakeholders to understand campaign requirements and business objectives
• Support execution of the brand calendar and campaigns end-to-end
• Work with agencies to ensure timely delivery of campaigns and marketing collaterals
• Manage day-to-day marketing activities and internal coordination
• Develop collaterals (ads, brochures, one-pagers, standees) and support content creation
• Ensure brand compliance and manage internal approvals
• Track campaign performance and share insights for optimization
• Monitor competition and suggest ideas to improve brand visibility and recall

Conhecimentos

Execution

Project coordination

Campaign management

Brand communication

Written communication

Verbal communication

Presentation skills

Analytics awareness

Agency collaboration

Cross-functional teamwork

Ferramentas

Google Analytics

Descrição da oferta de emprego

We are looking for a proactive Brand Marketing Manager to support planning and execution of brand campaigns and day-to-day marketing operations, working closely with the Chief Marketing Manager and cross-functional teams.

Key Responsibilities:

• Coordinate with stakeholders to understand campaign requirements and business objectives
• Support execution of the brand calendar and campaigns end-to-end
• Work with agencies to ensure timely delivery of campaigns and marketing collaterals
• Manage day-to-day marketing activities and internal coordination
• Develop collaterals (ads, brochures, one-pagers, standees) and support content creation
• Ensure brand compliance and manage internal approvals
• Track campaign performance and share insights for optimization
• Monitor competition and suggest ideas to improve brand visibility and recall

Requirements:

• 24 years of experience in brand marketing (BFSI preferred)
• Strong execution and project coordination skills
• Good understanding of campaigns, content, and brand communication
• Excellent written and verbal communication skills with a flair for writing
• Strong presentation skills with the ability to create impactful decks
• Ability to multitask and manage deadlines in a fast-paced environment
• Experience working with agencies and cross-functional teams
• Basic understanding of performance marketing and analytics (Google Analytics is a plus)

What We’re Looking For:

• Detail-oriented, proactive, and hands-on
• Strong team player with ownership mindset
• Strong presentation skills with the ability to create impactful decks
• Ability to balance creativity with structured execution