Brand Manager

TripleDart, Inc.; India; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

TripleDart Digital in Bengaluru is seeking a brand/content specialist to own branding, social, the newsletter launches, and flagship report launches for TripleDart and Slate.

You will enforce editorial style and run the calendar, not inventing a new approach, and you will manage end-to-end launches with a deadline-driven mindset.

Qualifications

• 3–5 years in brand, content, or social roles in B2B SaaS or agency.
• Strong editorial judgment with plain, declarative writing.
• Has run a content or launch calendar solo, without heavy oversight.
• Project management chops; can run a launch end to end on a deadline.

Responsibilities

• Own branding and visual/verbal consistency across TripleDart Digital and Slate.
• Manage social media daily, repurpose content and video output.
• Lead the newsletter, growing to weekly dispatches.
• Oversee flagship thought-leadership reports and launches (2 per quarter).
• Plan and execute events end to end (2–3 per year).
• Ensure editorial and casing style-guide compliance across all marketing output.

Skills

Brand management

Content creation

Social media management

Editorial judgment

Project management

Job description

TripleDart Digital is a B2B SaaS performance marketing agency working with some of the most ambitious SaaS companies globally - typically scaling from $5M to $100M+ ARR across the US, Europe, and APAC.

We’re not a traditional agency:

• We focus on pipeline, SQLs, and revenue - not vanity metrics
• We build full-funnel paid media engines, not isolated campaigns
• We operate as an AI-first team, where automation, predictive optimization, and AI-driven creative testing are part of everyday work

We’re building for where paid media is going - not where it’s been.

About the role

You own branding, social, the newsletter, flagship report launches, and events across TripleDart and Slate. The brand

system and editorial style guide already exist - your job is enforcing them and running the calendar, not inventing a

What you own

• Branding and visual/verbal consistency across both properties
• Social media - daily presence, repurposing Content and Video output
• The newsletter and community - starting weekly, single send
• Flagship thought-leadership reports and launches - two per quarter, following the State of AI SEO template
• Events - two to three per year, end to end logistics
• Editorial and casing style-guide compliance across all marketing output

Must have

• 3-5 years in brand, content, or social roles, B2B SaaS or agency
• Strong editorial judgment - plain, declarative writing, not AI-generated-sounding copy
• Has run a content or launch calendar solo, without heavy oversight
• Project management chops - can run a launch end to end on a deadline

Good to have

• Experience launching a thought-leadership report or research piece
• Newsletter or community growth experience