Assistant Manager - Brand Solutions

EYP Creations Pvt Ltd.; Mohali; Sur place; INR 700 000 - 1 000 000; Plein temps

Résumé du poste

EYP Creations Pvt Ltd. in Mohali, Punjab is seeking an Assistant Manager – Brand Solutions to drive client relationships, explore brand partnerships, ideate campaigns, and manage influencer collaborations end-to-end.

The role blends strategic thinking with client servicing, sales orientation, market understanding, and team leadership to deliver impactful brand solutions and successful campaigns.

Responsabilités

• Client Servicing & Relationship Management: Develop and maintain relationships with corporate clients, sponsors, and exhibitors; translate client objectives into actionable brand strategies and solutions.
• Lead Generation & Business Development: Identify new business opportunities, research prospective industries and partnerships, develop compelling client proposals.
• Influencer Marketing & Onboarding: Identify, scout, onboard relevant influencers; develop collaboration strategies and coordinate execution.
• Campaign Execution & Special Projects: Plan and oversee digital, on-ground, and integrated campaigns; coordinate with stakeholders for timely execution.
• Reporting & Documentation: Maintain records of campaigns, prepare performance reports and ROI analyses; stay updated on market trends.
• Team Leadership & Performance Management: Lead, mentor, and set sales goals; provide guidance to improve capabilities and productivity.

Description du poste

Designation: Assistant Manager – Brand Solutions

Reporting To: AVP – Brand Solutions

About the Role

We are looking for an Assistant Manager – Brand Solutions who can drive client relationships, business development, brand partnerships, campaign ideation, influencer collaborations, and end-to-end campaign execution.

The role requires a combination of strategic thinking, creativity, client servicing, market understanding, sales orientation, and team management to develop impactful brand solutions and deliver successful campaigns.

Key Responsibilities

1. Client Servicing & Relationship Management

• Develop and maintain strong relationships with existing and potential corporate clients, sponsors, and exhibitors.
• Understand client requirements, brand objectives, and business needs.
• Address client queries with a solution-oriented approach and ensure timely resolution.
• Translate client objectives into actionable brand strategies and solutions.
• Conceptualize innovative IP ideas and brand solutions for new collaborations and existing campaigns.
• Develop creative and customized pitch decks based on client requirements and market opportunities.
• Research relevant trends and consumer insights to strengthen campaign strategies.
• Brainstorm and develop unique, market-relevant ideas for brand activations and influencer campaigns.

3. Lead Generation & Business Development

• Identify and generate new business opportunities through various platforms and networking channels.
• Conduct research to identify prospective industries, corporate activation opportunities, sponsors, and potential partnerships.
• Explore new opportunities and develop them into compelling client proposals.
• Support business development initiatives and contribute towards achieving team sales objectives.

4. Influencer Marketing & Onboarding

• Identify, scout, and onboard relevant influencers based on campaign objectives and brand values.
• Develop influencer collaboration strategies to maximize campaign reach and effectiveness.
• Coordinate with influencers and internal stakeholders for smooth campaign execution.
• Build and maintain strong professional relationships with influencers.

5. Campaign Execution & Special Projects

• Plan and oversee the execution of digital, on-ground, and integrated marketing campaigns.
• Coordinate with internal teams, clients, influencers, vendors, and other stakeholders for timely execution.
• Manage festival marketing and BTL initiatives to enhance brand awareness and engagement.
• Contribute creative ideas and execution support to special projects.

6. Reporting & Documentation

• Maintain accurate records of campaigns, client communications, feedback, and project status.
• Prepare and support campaign performance reports and ROI analysis.
• Develop case studies and documentation showcasing campaign outcomes and success stories.
• Ensure timely and structured reporting to management.
• Stay updated on market trends, competitor activities, emerging opportunities, and developments within client industries.
• Track industry trends and identify potential opportunities for brand solutions and content partnerships.
• Share relevant market insights with the team to support business and strategy development.

8. Team Leadership & Performance Management

• Lead, mentor, and support team members to achieve individual and team objectives.
• Set, monitor, and track individual and team sales goals and KPIs.
• Provide guidance and training to improve team capabilities and productivity.
• Ensure accountability and effective execution across assigned responsibilities.
• Client Relationship Management
• Business Development & Lead Generation
• Brand Strategy & Solution Development
• Creative Ideation & Pitching
• Influencer Marketing
• Campaign Planning & Execution
• Market Research & Industry Analysis
• Presentation & Communication Skills
• Negotiation & Stakeholder Management
• Reporting & Documentation
• Strong commercial and problem-solving approach

Key Performance Areas

The role will primarily be evaluated across the following areas:

Client Servicing & Relationship Management

Lead Generation & Market Research

Influencer Marketing & Onboarding

Campaign Execution & Special Projects

Reporting & Documentation

Ideal Candidate

The ideal candidate should be a creative, commercially driven, and client-focused professional with the ability to identify business opportunities, develop innovative brand solutions, manage client relationships, and lead campaigns from ideation through execution.

The candidate should be comfortable working in a fast-paced environment and collaborating with multiple stakeholders while managing team performance and business objectives.