Area Sales Manager

Lactalis India; Bengaluru; On-site; INR 400,000 - 800,000; Full time

Job summary

Lactalis India is seeking a field-focused sales professional to develop and manage an Account Plan for the HORECA segment in Bengaluru and surrounding areas. You will handle both primary and secondary sales, visit hotels and restaurants, and present tailored product offerings to key stakeholders.

The role requires building relationships with chefs, F&B managers, and decision-makers, maintaining client data, and ensuring timely deliveries through coordination with factories and supply chains.

Responsibilities

• Develop and maintain an Account Plan and business plan for HORECA.
• Handle Primary Sales as well as Secondary Sales.
• Visit clients personally to generate repeat sales.
• Meet chefs, purchase managers, executives, owners of hotels/restaurants.
• Maintain customer data and present to clients as needed.
• Understand client needs and propose products and services accordingly.
• Resolve market issues and manage product complaints.
• Coordinate with chefs and top officials for local tie-ups.
• Lead distributor sales teams and company reps as needed.
• Track tenders and generate business.

Job description

• Develop and keeping up-dated an Account Plan, develop business plan for HORECA.
• Handle Primary Sales as well as Secondary Sales.
• Generate the business through visiting Clients personally and meeting them time to time for getting repeat sales.
• Meeting Chef and Purchase managers, Executives, Owners of Hotels and Restaurants in assigned territory.
• Maintaining Customer Data.
• Client Meeting and Client Presentation.
• Understanding Client needs and suggesting appropriate product and services.
• Resolving problem and issues in the market and do trouble shooting if there is any complaint in the product.
• Working with the chefs & Regular meetings and follow-ups with top officials including F&B Manager, Chefs and Purchase decision makers of esteemed chain and group for local tie ups.
• Handle the team of distributor salesman & company representative on time to time basis
• Ability to sell the product basket offerings
• Tracking of Tenders and generate business
• Networking with Local bodies like Aahar & other food expos on time to time basis
• Co-ordinate with C&F / CSA for supply of orders & timely deliveries
• Co-ordinate with Factories for demand planning and tracking of supply
• Custodian for Claim Management of Region
• Develop the Niche channel set-up for – 5 star Hotels / Offshore / Railway & Flight catering / CSD & CPC Canteens
• Inputs to NPD team for the customized product offering for the key clients and ensuring product availability as per agreed timelines
• Establishing the Commercial check points and fast churning of payments w.r.t. industry current practices
• Sampling & Product trials with Presentations to Key stakeholders on time to time basis
• Liasioning with Key stakeholders for upcoming requirements and back up plans for catering the same