Area Sales Manager

Tricog Health; Assam; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Tricog Health in India is seeking a dynamic sales professional to identify and acquire new customers, up-sell to the existing base, and manage the full sales cycle from prospecting through to closure.

You will nurture dealers and channel partners, drive revenue growth, coordinate with purchase authorities, and ensure timely supply while meeting regional targets.

Qualifications

• Bachelor’s degree in Biomedical / Science / Engineering.
• 3–5 years of experience in B2B and B2D sales, preferably SaaS/healthcare tech/enterprise sales.
• Proven experience in managing key accounts and achieving revenue targets.

Responsibilities

• Identify and acquire new customers, plus up-selling to existing base.
• Manage the entire sales cycle from prospecting to closure.
• Meet and exceed sales targets for assigned territories.
• Nurture dealers and channel partners.
• Identify market development opportunities and drive revenue growth through direct and channel management.

Skills

Proven track record

Team oriented

B2B sales

Account management

Negotiation

Presentation skills

Enterprise sales

Boots-on-the-ground

Education

Bachelor's degree in Biomedical / Science / Engineering

Tools

CRM tools

Sales dashboards

Job description

• Identifying and acquiring new customers, as well as up-selling to the existing customer base
• Managing the entire sales cycle from prospection through to successful closure.
• Meeting and exceeding Sales targets for the assigned territories.
• Nurture dealers and channel partners.
• Identify market development opportunities and increase unit growth and revenue growth through direct customer management and channel partner management

We are looking for someone who has:

• A proven track record of driving large businesses and teams
• Team-oriented with a proactive and collaborative approach to problem-solving.
• Worked in B2D sales channel.
• Result-oriented way of working with ownership and responsibility, methodical planner and organised in work.
• A go-getter always ready for new challenges, boots-on-the-ground.
• To build and maintain relationships with internal and external stakeholders including channel partners.
• Coordination with the purchase authorities and distributors/dealer for ensuring supply and liquidation of products.
• Sales and collection target met or exceeded.
• Grow revenue from current and new customer base.
• Implement all national promotions and programs locally and execute CMEs
• Maintain consistent customer contact and relationship.
• Market feedback on competitors' activity and offerings.

Requirements:

Education:

• Bachelor’s degree in Biomedical / Science / Engineering

Experience:

• 3–5 years of experience in B2B and B2D sales, preferably in SaaS, healthcare technology, or enterprise sales.
• Proven experience in managing key accounts and achieving revenue targets.

Skills:

• Strong account management and relationship-building skills
• Experience working with sales dashboards and CRM tools
• Strong negotiation and presentation skills
• Ability to manage complex enterprise sales cycles

Communication & Languages:

• Must be fluent in Assamese/regional language, in addition to English and Hindi.