Area On Premise Manager

Redbull

Mumbai

On-site

INR 1,500,000 - 2,100,000

Full time

4 days ago
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Job summary

Red Bull India Private Limited is seeking a Regional On Premise Manager (Musketeer) to lead area development in the On Premise channel. You will live the Red Bull On Premise culture, act as a brand ambassador, and ensure premium activations at events while managing relationships with key partners.

You will collaborate with Musketeers and the National On Premise Manager, drive growth by implementing the national strategy regionally, and coach the field team with a strong emphasis on training and

Qualifications

  • Bachelor’s degree preferred in business, marketing or similar.
  • 3–4 years sales experience with a strong track record of success.
  • 2–3 years of management experience in On Premise beverage industry is a plus.
  • Strong On Premise knowledge, contacts and experience in the scene.
  • Fluent in written and spoken English.
  • Very high negotiation and communication skills.

Responsibilities

  • Live the Red Bull On Premise culture and act as brand ambassador for Musketeers and the On Premise network.
  • Communicate effectively with Musketeers and the National On Premise Manager; collaborate with regional teams.
  • Ensure premium On Premise activation at events and accurate execution of High 5.
  • Plan and develop regional area within the national business plan; drive growth in region.
  • Maintain outlet coverage through proper route planning and build relationships with key On Premise partners.
  • Own regional On Premise budget in line with national plan; track activities and report competitors.
  • Develop regional On Premise marketing strategy with National On Premise Marketing Manager; pursue added value opportunities.
  • Set up and execute regional training for Musketeer team; coach in the field; minimum four days weekly in the field.
  • Seek and screen qualified Musketeer candidates; conduct interviews and assess candidates.

Skills

Analytical skills
Planning skills
Financial skills
English fluency
Negotiation skills
Communication skills
Musketeer profile understanding
Microsoft Office

Education

Bachelor’s degree (business/marketing or similar)

Tools

Microsoft Office

Job description

1. \"Living\" the Red Bull On Premise culture


  • Assume and live the Red Bull OP Culture. Creation of \"kindred spirits\".

  • Being brand ambassador in front the Musketeers and the On Premise network.

  • Monitoring image standards within the Musketeer team regarding the brand premium values of Red Bull.



2. Communication


  • Fluent communication and know-how exchange with his/her Musketeers and the National On Premise Manager.

  • Permanent teamwork with other On Premise Regional Managers.

  • Securing and optimizing the relation with all regional business units, especially Off Premise and Culture in the region.



3. Event Activation


  • Ensures availability, premium On Premise activation and High 5 execution at third party and Red Bull events.

  • Attendance on key 3rd party and Red Bull events.

  • Monitor customer incentives by searching the profitability of all invitations.



4. Area Management


  • Planning and continuously developing of her/his area in the regional business plan. Secure the implementation of the national business plan in the region.

  • Manage team to drive horizontal and vertical growth by putting the national On Premise strategy into practice. Permanently searching for new opportunities and securing the existing ones.

  • Setup a proper route planning to secure perfect outlet coverage in the respective area.

  • Builds and maintains relationships with key On Premise partners in the assigned area.



5. Administration


  • Ownership of the regional On Premise budget in relation with the national business Plan.

  • Keeping records of all Musketeer activities in the region. Fulfilment of reports dead lines.

  • Compile and reports of competitors activity in the region.



6. On Premise Marketing


  • Development of the regional On Premise marketing strategy together with the National On Premise Marketing Manager and putting it into practice.

  • Locate offset financial contribution with added value solutions to main accounts which build long term credibility & partnership.



7. Training, Coaching, Motivating and Assessing


  • Set up and execute the regional training plan for the Musketeer team.

  • Responsible for conducting training sessions with the team towards desired outcome.

  • Coaching and training of Musketeers on the job based on observed strengths and opportunities. Spends a minimum of four days a week in the field with his/her Musketeers.



8. Art of Musketeering


  • Seek out and engages continuously potential qualified candidates that best fit Musketeer job description.

  • Screen Applicants based on resume and referrals, ask relevant questions during interview process.

  • Assess Candidates on both substantive answers to interview questions as well as overall communication and sales skills and presentation.



EDUCATION AND QUALIFICATIONS


  • University - Bachelor's degree preferred (business, marketing or similar).



EXPERIENCE


  • Recommended 3-4 years sales experience with a strong track record of success.

  • Recommended 2-3 years of management experience (in the On Premise beverage industry is a plus).

  • Strong On Premise industry knowledge, contacts and experience in \"the scene\".



KNOWLEDGE AND SKILLS


  • Strong analytical, planning and financial skills.

  • Clear understanding of markets, sales & distribution, competitor activity, consumer behaviour in FMCG context

  • Fluent in written and spoken English.

  • Very high negotiation and communication skills.

  • Fully understands and embraces the musketeer profile.

  • Must be proficient in EDV (Word, Excel, Power Point, etc.).



The description of this job offer is intended to collect the information necessary to identify, in a general and non-exhaustive manner, the general characteristics of the position, with the aim of allowing those who wish to apply and participate in the selection process to do so with full legal guarantees. You are also informed that Red Bull India Private Limited ('Red Bull India') will treat your application and those of other candidates with full respect for current legislation and fundamental rights; in particular, equal treatment and non-discrimination. Likewise, those who wish to start the process are informed that no rights can be expected as a result of this job offer.



Please note that Red Bull India never asks for information unrelated to the job application process, such as bank or credit card data and never charges any fees to apply to any jobs.

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