Area Manager- Trivandrum

Aludecor Lamination; Thiruvananthapuram; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Aludecor Lamination is seeking a high-impact sales leader to own business delivery and market growth across NCR, driving volume, value and premium product adoption. You will lead a team of 4 sales executives, ensure disciplined pipeline management, visit markets, and strengthen architect and consultant networks to generate specifications and close key projects.

The role involves channel management with dealers and fabricators, ensuring pricing discipline and smooth order closures through

Responsibilities

• Drive volume and value targets across all NCR markets
• Ensure balanced growth: base range + premium products (specification-led products)
• Monitor secondary movement through dealers and fabricator networks
• Strengthen market share against competition in each micro-market
• Lead, guide and closely monitor 4 Sales Executives (frontliners)
• Drive daily discipline: reporting, pipeline tracking, conversion focus
• Conduct regular market visits jointly with SEs
• Build accountability and ownership across the team
• Identify performance gaps and implement quick corrective actions
• Develop and strengthen architect and consultant network across NCR
• Ensure consistent specification generation for premium products
• Guide team on pitching, product positioning and closing strategy
• Personally handle key accounts, large projects and critical influencers
• Strengthen relationships with dealers and fabricators (core business drivers)
• Ensure alignment between dealerfabricator–end customer for conversion
• Drive new channel onboarding in underpenetrated pockets
• Maintain pricing discipline and control market hygiene
• Ensure timely billing order tracking and coordination with supply chain
• Monitor pending orders (execution stage) and ensure smooth closures
• Drive scheme implementation and visibility in the market
• Maintain strong control on receivables and market discipline

Job description

KEY RESPONSIBILITIES

1. Business Delivery & Market Ownership

• Drive volume and value targets across all NCR markets
• Ensure balanced growth: base range + premium products (specification-led products)
• Monitor secondary movement through dealers and fabricator networks
• Strengthen market share against competition in each micro-market

2. Team Leadership & Productivity

• Lead, guide and closely monitor 4 Sales Executives (frontliners)
• Drive daily discipline: reporting, pipeline tracking, conversion focus
• Conduct regular market visits jointly with SEs
• Build accountability and ownership across the team
• Identify performance gaps and implement quick corrective actions

3. Specification & Architect Engagement

• Develop and strengthen architect and consultant network across NCR
• Ensure consistent specification generation for premium products
• Guide team on pitching, product positioning and closing strategy
• Personally handle key accounts, large projects and critical influencers

4. Channel Management

• Strengthen relationships with dealers and fabricators (core business drivers)
• Ensure alignment between dealerfabricator–end customer for conversion
• Drive new channel onboarding in underpenetrated pockets
• Maintain pricing discipline and control market hygiene

5. Execution Excellence

• Ensure timely billing order tracking and coordination with supply chain
• Monitor pending orders (execution stage) and ensure smooth closures
• Drive scheme implementation and visibility in the market
• Maintain strong control on receivables and market discipline