Area Business Manager

Plasmagen Biosciences; Indore District, Ahmedabad District, Rajkot; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

PlasmaGen Biosciences Pvt. Ltd. invites applications for a field-based role in Indore.

The position focuses on delivering primary sales targets, driving prescription growth, expanding market presence for Albumin, IVIG, and immunoglobulins, and strengthening relationships with hospitals, KOLs, and institutions. The candidate will develop new markets through hospital engagement and demand creation, ensure RC accounts’ repeat buying, and maintain rigorous documentation and trackers while upholding

Responsibilities

• Deliver 100% Primary Sales Target for the region as per annual budget.
• Achieve quarterly and annual Secondary Sales Targets, ensuring sustainable prescription growth.
• Drive and monitor product-wise NRV and ensure optimal brand mix to achieve gross margin goals.
• Identify and leverage regional opportunities to grow demand for Albumin, IVIG, and Immunoglobulin therapy areas.
• Develop new markets through hospital engagement, KOL development, and demand creation activities.
• Ensure repeat buying in Rate Contracts (RCs) accounts.
• Strengthen leadership position in key products (e.g., IVIG 5g) by expanding prescriber and patient base.
• Implement marketing initiatives as per plan with 100% execution discipline.
• Build and maintain strong relationships with key customers, KOLs, and institutions.
• Expand prescriber base for key brands (e.g., Plasmaglob) across all territories.
• Ensure documentation and timely submission of trackers.
• Ensure adherence to company SOPs, policies, ethics guidelines & compliance frameworks.
• Drive field discipline including call averages, doctor coverage norms, and territory planning.
• Maintain robust reporting discipline for sales data, MIS, trackers, and market insights.
• Ensure 100% collection of outstanding dues as per agreed timelines.

Job description

Role & responsibilities

Business & Revenue Management

• Deliver 100% Primary Sales Target for the region as per annual budget.
• Achieve quarterly and annual Secondary Sales Targets, ensuring sustainable prescription growth.
• Drive and monitor product-wise NRV and ensure optimal brand mix to achieve gross margin goals.
• Identify and leverage regional opportunities to grow demand for Albumin, IVIG, and Immunoglobulin therapy areas.

Market Development

• Develop new markets through hospital engagement, KOL development, and demand creation activities.
• nsure repeat buying in Rate Contracts (RCs) accounts
• Strengthen leadership position in key products (e.g., IVIG 5g) by expanding prescriber and patient base.

Customer Engagement & Execution Excellence

• Implement marketing initiatives as per plan with 100% execution discipline.
• Build and maintain strong relationships with key customers, KOLs, and institutions.
• Expand prescriber base for key brands (e.g., Plasmaglob) across all territories.
• Ensure documentation and timely submission of trackers

Compliance, Governance & Internal Controls

• Ensure adherence to company SOPs, policies, ethics guidelines & compliance frameworks.
• Drive field discipline including call averages, doctor coverage norms, and territory planning.
• Maintain robust reporting discipline for sales data, MIS, trackers, and market insights.

Collections & Cash Flow

• Ensure 100% collection of outstanding dues as per agreed timelines.