Area Business Manager

Universal Nutriscience; Chandigarh; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Universal Nutriscience in Chandigarh requires an experienced ABM who can directly lead the sales team on the ground. The role involves coaching executives, supervising field operations, and steering market activities to meet aggressive targets.

The candidate should have a strong sales background in Nutra/pharma, excellent communication, and the ability to adapt to changing market dynamics. Based in the Chandigarh area, travel within the territory is expected.

Qualifications

• Minimum 7 years of ABM / Team Management experience in Nutra or pharma sectors.

Responsibilities

• Lead the ground sales team to achieve regional targets.
• Provide coaching and support to sales executives for performance improvement.
• Supervise team operations to ensure efficient and effective execution.
• Organize and participate in market activity reviews with the BU Sales Head.

Skills

ABM Management

Sales Skills

CRM

Communication

Education

Graduate in Science/Pharmacy

Job description

Role & responsibilities

People

• Manage the sales team on the ground.
• Provide support and coaching to sales executives
• Supervise the team, to the necessary level for the efficient and effective operation of the team.
• Lead the team meeting to review and update the market activities and information.

Participate in training programs associated with the Physician Partnership Program & other skill enhancement programs organized from time to time.

Financial :

• Target sales and marketing activities to ensure maximum ROI
• Monitor competitor activity/dealing/pricing and promotions within territory and provide feedback to the BU Sales Head / Marketing teams
• Achieve mutually agreed monthly, quarterly, and annual sales targets set by the Sales Head
• Develop a plan and sales strategy that ensures attainment of the regional sales goals and profitability, as agreed upon with BU / Sales Head
• Prepare and assign the sales budget within the team and monitor the performance against the budget, latest estimates and landing, and adjust sales strategies and plans to meet changing markets and competitive situations.
• Initiate and coordinate development of action plans to penetrate new customers / territories
• Keep a track of regional sales monthly basis for all brands.
• Direct the sales team for all sales activities, including increasing listings of the Companys core brands in customers, promotion quality, distribution management of key brands in existing and new markets
• Conduct monthly reviews with team and management on sales performance, growth prospects, and challenge resolution.
• Recommend activities for Brand promotion and ensure that incremental business support is gained
• Ensure all promotional activity is carried out efficiently and effectively within budgeted parameters and within the respective brands standard guidelines
• Work closely with marketing team to evaluate methods of improving the effectiveness and operational efficiencies of promotional activities provide all aspects of feedback

Customer

• Attain and maintain the highest standards of service and focus on building value for HCPs and develop relationships at all levels wrt KOL and KBLs, CPs etc.
• Organize a smooth bottom up information flow
• Organize seminars, symposia, and CME programs with the help of field force and coordinate with Marketing Teams to address symposia on latest trends in disease management to positively influence key doctors.
• Develop, sustain, and leverage relationships with key opinion leaders in the medical & patient fraternity to create preference for UNS products for drug prescription.

Undertake regular Field visits to understand implementation of marketing plans and lead team to achieve the desired results

Preferred candidate profile

• Excellent sales skill, Customer focused approach and highly result oriented

• Knowledge and skill of selling Nutra/Pharma products, specifically in CNS category will be a merit
• Good communication, analytical and presentation skills
• A person with high focus on execution skills, for understanding and getting the marketing activities implemented through his/her team is an essential
• A professional with a keen eye on changing market and competitor dynamics.
• Graduate in Science/Pharmacy.
• Min. 7 years of ABM / Team Management experience in reputed Indian/ MNC Nutra or pharma company
• Role is based out of respective designated area in Chandigarh