Affiliate & Partnerships Manager

Vinove; Dadri; On-site; INR 2,400,000 - 4,200,000; Full time

Job summary

Vinove is seeking a Partner & Alliance Manager to build and scale strategic partnerships across IT services, digital marketing, and SaaS products in India and global markets. The role focuses on channel partnerships, enterprise alliances, and API-driven collaborations.

You will lead multi-stakeholder negotiations, co-create GTM plans, and drive partner-led revenue while aligning with product teams to enhance ecosystem compatibility and market reach.

Qualifications

• MBA/B.Tech/BCA or equivalent qualification.
• 5+ years in IT Services.
• 5+ years in Strategic Alliances.
• Experience handling multi-stakeholder negotiations.
• Strong exposure to enterprise/B2B solution selling.
• Experience with API integrations or digital ecosystems preferred.

Responsibilities

• Identify, onboard, and manage strategic technology, channel, and referral partners.
• Build alliances with SaaS marketplaces, system integrators, digital agencies, fintech firms, and enterprise clients.
• Develop joint GTM strategies with partners.
• Create co-selling, co-marketing, and revenue-sharing models.
• Drive partner-led revenue across all verticals.
• Negotiate commercials, contracts, and SLAs.
• Own revenue targets from partner ecosystem.
• Build integration partnerships (API-based, CRM, ERP, marketing automation tools).
• Collaborate with product teams to enhance ecosystem compatibility.
• Drive SaaS marketplace listings and strategic tie-ups.
• Develop an affiliate and performance marketing partner network.
• Manage campaign performance, conversion optimization & billing reconciliation.
• Strengthen monetization channels through digital alliances.
• Work with Sales, Marketing, Product, and Delivery teams.
• Align partnerships with the long-term digital transformation strategy.
• Provide market intelligence and competitive insights.
• Lead the alliance/business development team.
• Implement CRM discipline, forecasting, and pipeline hygiene.
• Mentor and scale the partnerships function.

Skills

Strategic Alliances

SaaS & IT Services

Digital Ecosystems

Multi-stakeholder Negotiations

GTM Planning

Education

MBA

B.Tech

BCA

Tools

CRM

ERP

Marketing Automation

Job description

The Partner & Alliance Manager will be responsible for building, scaling, and managing strategic partnerships across IT services, digital marketing, and SaaS product lines.

This role will drive revenue growth through channel partnerships, enterprise alliances, fintech/digital ecosystem tie-ups, and technology collaborations in India and international markets (APAC/EMEA).

The ideal candidate should have strong experience in:

• SaaS & IT Services alliances
• Strategic B2B partnerships
• API/integration partnerships
• Commercial negotiations & deal structuring

Key Responsibilities: Strategic Alliances & Partnership Development

• Identify, onboard, and manage strategic technology, channel, and referral partners.
• Build alliances with SaaS marketplaces, system integrators, digital agencies, fintech firms, and enterprise clients.
• Develop joint Go-To-Market (GTM) strategies with partners.
• Create co-selling, co-marketing, and revenue-sharing models.

Revenue Growth & Commercial Structuring

• Drive partner-led revenue across all verticals.
• Negotiate commercials, contracts, and SLAs.
• Own revenue targets from partner ecosystem.
• Build integration partnerships (API-based, CRM, ERP, marketing automation tools).
• Collaborate with product teams to enhance ecosystem compatibility.
• Drive SaaS marketplace listings and strategic tie-ups.

Digital & Affiliate Partnerships

• Develop an affiliate and performance marketing partner network.
• Manage campaign performance, conversion optimization & billing reconciliation.
• Strengthen monetization channels through digital alliances.

Cross-Functional Collaboration

• Work with Sales, Marketing, Product, and Delivery teams.
• Align partnerships with the long-term digital transformation strategy.
• Provide market intelligence and competitive insights.

Team Leadership (For Senior Candidates)

• Lead the alliance/business development team.
• Implement CRM discipline, forecasting, and pipeline hygiene.
• Mentor and scale the partnerships function.

Required Qualifications:

• MBA / B. Tech / BCA or equivalent qualification
• 5+ years in IT Services
• 5+ years in Strategic Alliances
• Experience handling multi-stakeholder negotiations
• Strong exposure to enterprise/B2B solution selling
• Experience working with API integrations or digital ecosystems preferred

Core Competencies:

• Strategic Alliances & Channel Sales
• SaaS & Subscription Business Models
• Digital Ecosystem & Affiliate Networks
• Revenue Monetization Strategy
• Contract Negotiation & Commercial Structuring
• GTM Planning & Execution
• Cross-Functional Leadership

KPIs:

• Partner-led revenue growth (%)
• Number of strategic alliances onboarded
• Conversion rates from affiliate/channel networks