Affiliate Delivery Manager (CPL/CPS)

Adsphire Media LLC; Delhi; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

A leading digital marketing agency in Delhi is seeking a CPS and CPL Delivery Manager to oversee performance-based campaigns in India and internationally. This role requires a strong understanding of performance marketing, lead generation, and a collaborative working approach with sales and operational teams. The ideal candidate will have analytical problem-solving skills and experience in managing campaigns to meet targets and compliance standards.

Qualifications

• Strong understanding of CPS & CPL models.
• Experience with Indian and international campaigns.
• Basic understanding of tracking tools and CRM systems.

Responsibilities

• Execute and manage CPS & CPL campaigns for clients.
• Ensure timely and quality delivery of leads and sales.
• Monitor campaign performance, conversions, and traffic.
• Coordinate with publishers, affiliates, and internal teams to optimize delivery.
• Maintain lead quality by following client compliance and validation rules.
• Track daily, weekly, and monthly delivery reports.
• Identify issues like low conversions, fraud, or lead rejection and take corrective action.
• Work with sales, operations, and account management teams.
• Optimize campaigns to achieve target volume, ROI, and scalability.
• Ensure adherence to data privacy and international compliance standards.
• Strong understanding of performance marketing (CPS & CPL models).
• Knowledge of lead generation and sales funnels.
• Experience handling India and international campaigns.
• Basic understanding of tracking tools, CRM, or dashboards.
• Good analytical and problem-solving skills.
• Ability to work with targets and deadlines.

Skills

Performance marketing (CPS & CPL models)

Lead generation and sales funnels

Analytical and problem-solving skills

Coordination with publishers and affiliates

Ability to meet targets and deadlines

Tools

Tracking tools

CRM

Dashboards

Job description

We are looking for a result-driven CPS (Cost Per Sale) and CPL (Cost Per Lead) Delivery Manager to manage, optimize, and deliver performance-based campaigns across Indian and international markets. The role involves ensuring quality leads/sales, meeting delivery targets, coordinating with internal teams and partners, and maintaining compliance with campaign guidelines.

Responsibilities

• Execute and manage CPS & CPL campaigns for India and international clients
• Ensure timely and quality delivery of leads and sales as per agreed KPIs
• Monitor campaign performance, conversions, and traffic sources
• Coordinate with publishers, affiliates, and internal teams to optimize delivery
• Maintain lead quality by following client compliance and validation rules
• Track daily, weekly, and monthly delivery reports
• Identify issues related to low conversion, fraud, or lead rejection and take corrective action
• Work closely with the sales, operations, and account management teams
• Optimize campaigns to achieve target volume, ROI, and scalability
• Ensure adherence to data privacy and international compliance standards
• Strong understanding of performance marketing (CPS & CPL models)
• Knowledge of lead generation and sales funnels
• Experience handling India and international campaigns
• Basic understanding of tracking tools, CRM, or dashboards
• Good analytical and problem-solving skills
• Ability to work with targets and deadlines