We’re looking for a Meta Ads Expert / Account Manager to own the performance, growth, and strategic planning of our highest-value advertisers.
The ideal candidate should have strong hands‑on expertise in Meta Ads, combined with the ability to understand business objectives, build scalable media strategies, communicate insights to Stakeholders, and proactively drive account growth.
What You Will Do
- 3-7 years of experience in Meta Adaccount management.
- Be the primary strategic point of contact for high-spending advertisers.
- Build strong, trust-driven relationships and understand merchants' business and growth objectives.
- Own the media planning, budgeting, campaign strategy, optimisation, and scaling of Meta Ads accounts.
- Develop and execute strategies across Facebook & Instagram advertising.
- Plan and manage campaigns.
- Identify the right campaign structure, audience mix, creative strategy, and product mix based on business goals.
- Analyse campaign performance and provide cleardata-backed recommendations.
- Strong expertise in Meta Ads Manager, Business Manager, Events Manager, and Ads Reporting.
- Proven experience managing and scaling significant advertising budgets.
- Strong understanding of Meta attribution, funnel strategy, audience segmentation, and campaign measurement.
- Strong analytical and problem-solving skills with a data-first approach.
- Ability to translate campaign data into clear business recommendations.
- Strong ownership mindset with the ability to independently manage a portfolio of accounts.
- Meta Conversion Pixel set-up and tracking detail understanding must.
Nice to Have
- Experience managing e-commerce/D2C brands or large advertiser portfolios.
- Experience with Shopify or other e-commerce platforms.
- Knowledge of product catalogs, feeds, and e-commerce tracking.
- Exposure to Google Ads, Microsoft Ads, TikTok Ads, or other paid media platforms.
- Understanding of GA4, attribution tools, CRO, and marketing analytics.
- Meta Blueprint certification or relevant industry certifications.
What Success Looks Like
- Consistent improvement in ROAS and campaign efficiency.
- Revenue and budget growth across the assigned portfolio.
- Strong retention and relationship depth.
- Increased adoption of strategic recommendations.
- Successful scaling of high-performing accounts.
- Proactive identification and resolution of account performance challenges.
- Ability to guide through Meta platform changes, market trends, and evolving advertising strategies