Admission Counselor

Inspiria Knowledge Campus; Siliguri; On-site; INR 300,000 - 600,000; Full time

Job summary

A leading educational institution in Siliguri is looking for a highly motivated Outbound Sales Representative to drive Top-of-Funnel growth through effective lead qualification and form selling. The ideal candidate should have 3–4 years of outbound sales experience, preferably in EdTech. Responsibilities include executing multi-channel campaigns, qualifying leads, and meeting sales targets. Join us in shaping the future of education by engaging prospective students and turning them into qualified form purchasers.

Qualifications

• 3–4 years of proven experience in outbound sales, preferably in education, admissions, or EdTech.
• Strong track record of form selling and admission closures.

Responsibilities

• Identify and qualify high-potential prospects for TOFU.
• Execute multi-channel outbound campaigns.
• Qualify leads based on predefined eligibility criteria.
• Meet or exceed weekly and monthly targets for outbound activities.

Skills

Outbound sales acumen

Excellent communication skills

Strong objection-handling skills

Negotiation skills

CRM management

Education

Bachelor’s degree in Business Administration, Marketing, Sales, or a related field

Job description

Bachelor’s degree in Business Administration, Marketing, Sales, or a related field (preferred).

Job Description

Job Title

Outbound Sales Representative – Education (Form Selling / Lead Qualification)

Location

Siliguri

Experience

Job Summary

We are seeking a highly motivated, target-driven Outbound Sales Representative with proven experience in educational sales, specializing in lead qualification and form selling. The role is critical to driving Top-of-Funnel (TOFU) growth by identifying, profiling, engaging, and converting prospective students into qualified form purchasers through structured outbound efforts.

The ideal candidate will possess strong outbound sales acumen, excellent communication skills, and a consistent record of achieving admission/form-selling targets.

Key Responsibilities

Prospect Identification & TOFU Management

Apply strict profiling yardsticks to identify and qualify high-potential prospects for TOFU.

Collaborate with the Relationship/Partnership team to attend, host, and present at educational events, webinars, fairs, and external platforms.

Deploy structured tools and qualification frameworks to identify prospects suitable for various funnel stages.

Outbound Engagement & Form Selling

Execute multi-channel outbound campaigns using emails, InMails, calls, personalized videos, and digital platforms.

Craft compelling, personalized outreach messages to generate interest and engagement.

Drive prospects to purchase application/admission forms across different admission phases.

Handle first-level objections and guide prospects through the initial decision-making process.

Lead Qualification & Nurturing

Qualify leads based on predefined eligibility, interest, readiness, and financial criteria.

Nurture cold and lukewarm leads using structured follow-up sequences to improve conversion rates.

Maintain a strong pipeline of sales-qualified leads (SQLs) for downstream conversion.

Target & Performance Management

Consistently meet or exceed weekly and monthly targets for outbound activities and form submissions.

Track key performance indicators (KPIs) such as outreach effectiveness, response rates, and conversion ratios.

Prepare regular reports and insights to optimize outbound and TOFU strategies.

CRM & Data Management

Maintain accurate and up-to-date records of all prospect interactions, activities, and lead stages in the CRM.

Analyse CRM data to identify trends, bottlenecks, and opportunities for improvement.

Ensure strict adherence to CRM hygiene and sales process compliance.

Required Skills & Qualifications

Experience

3–4 years of proven experience in outbound sales, preferably in education, admissions, or EdTech.

Strong track record of form selling, admission closures, or lead-to-form conversions.

Core Competencies

In-depth understanding of outbound sales methodologies, TOFU management, and lead qualification frameworks.

Excellent written and verbal communication skills with the ability to craft persuasive sales messaging.

Strong objection-handling, negotiation, and follow-up skills.

Ability to manage high-volume outreach activities in a fast-paced, target-driven environment.

Highly organized, detail-oriented, and process-driven.

Self-motivated, resilient, and performance-oriented.

Quick learner with adaptability to new sales tools, CRM systems, and outreach technologies.

Education

Bachelor’s degree in Business Administration, Marketing, Sales, or a related field (preferred).

Skill set

3–4 years of proven experience in outbound sales, preferably in education, admissions, or EdTech. Strong track record of form selling, admission closures, or lead-to-form conversions.