Account Manager - Programmatic

Dentsu Aegis Network Ltd.; Chennai District; On-site; INR 600,000 - 900,000; Full time

Job summary

Dentsu Aegis Network Ltd. in Chennai is seeking a Campaign Manager to assist in setup, amendments, and creative checks across programmatic campaigns on multiple platforms.

The role involves managing ad tags, troubleshooting discrepancies, pulling and analyzing performance reports, and collaborating with senior team members to meet client objectives; willingness to learn new ad-tech tools and stay ahead in a fast-paced, international work environment.

Qualifications

• 3 to 8 years of experience in a campaign management role in advertising and online media marketing.
• Video ad experience is an added advantage.
• Understanding of DSPs such as TTD, DV360, Xandr and Google Ad Manager.
• Knowledge of ad-serving platforms such as CM360 and Flashtalking.
• Willingness to learn and quickly become proficient in new technologies and platforms.
• Basic understanding of pixel and pixel management.
• Open to adapting and working on any Ad Tech tool including in-house DSPs related to Programmatic Advertising.

Responsibilities

• Assist in the campaign setup, amendments, and creative check of programmatic advertising campaigns across various platforms.
• Help manage ad tags, troubleshoot discrepancies, and ensure proper tracking and measurement.
• Work closely with senior team members to meet client's objectives.
• Pull reports from multiple platforms, analyze and update them on campaign performance reports.

Skills

Campaign management

Communication

Analytical skills

Tools

DV360

TTD

Xandr

Google Ad Manager

CM360

Flashtalking

Pixel management

Job description

Key Responsibilities:

• Assist in the campaign setup, amendments, and creative check of programmatic advertising campaigns across various platforms.


• Help manage ad tags, troubleshoot discrepancies, and ensure proper tracking and measurement.


• Work closely with senior team members to meet client's objectives.


• Pull reports from multiple platforms, analyze and update them on campaign performance reports.

Requirements – Must Have:

• 3 to 8 years of experience in a campaign management role in the advertising and online media marketing.


• Video ad experience is an added advantage.


• Understanding and knowledge of DSPs (e.g. TTD, DV360, Xandr, Google Ad Manager) and ad-serving platforms (e.g. CM360, Flashtalking).


• Demonstrates a willingness to learn and quickly become proficient in new technologies and platforms as required.


• Basic understanding of pixel and pixel management.


• Must be open to adapting and working on any Ad Tech tool including in-house DSPs related to Programmatic Advertising.

Requirements – Good to Have:

• Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly, as well as good interpersonal skills are required.


• Experience in an analytical, results-oriented environment with external customer interaction.


• Attention to detail and a sense of accountability is required.

Platform Experience: Must Have:

• 3 to 8 yrs. of experience working on these platforms like DV360 for end-to-end campaign processes.

Additional Information Works as a member of the team and cross-functional teams Ability to lead/own internal & vendor meetings and communication. Have an aptitude for basic mathematical concepts Possess excellent verbal and written communication skills Ability to prioritize tasks and meet all deadlines while producing quality. Ability to aggregate and communicate data to support recommendations Ability to follow through on assigned tasks with minimal supervision Passion and curiosity for media, brands & digital activation Flexible to work across different time zones/shifts (including night shift)

Location: DGS India - Chennai - Anna Nagar Tyche Towers Brand: Paragon Time Type: Full time Contract Type: Permanent

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