Webflow Website & Content Strategist

Jobtailor; Dublin; On-site; EUR 45,000 - 65,000; Full time

Job summary

Jobtailor in Dublin is seeking a Website Performance & UX Specialist to enhance loading times, design, navigation, and engagement. You will define measurable redesign goals, research user needs, and create sitemap and wireframes for a redesigned site.

The role involves auditing content, developing a content strategy with SEO, and deploying via Webflow. You will test, iterate, and launch with analytics-driven monitoring, collaborating across teams.

Qualifications

• 1+ years working with Webflow with example of time spent on a Webflow specific platform or project.
• Basic understanding of UX and UI best practices.
• Basic understanding of GA4.
• Experience optimising landing pages for specific purposes and audiences.
• General content editing and auditing skills.
• Platforms to be familiar with: Webflow, Canva, Trello, Mailchimp.
• Experience with social media and Canva advantageous.

Responsibilities

• Evaluate the website's performance and user experience.
• Identify improvements to loading times, design, navigation, engagement, SEO, and user satisfaction.
• Define measurable redesign goals aligned with business and marketing objectives.
• Research the target audience's needs and preferences.
• Create a sitemap and wireframes for the redesigned website.
• Audit existing content and develop a content strategy including SEO, images and videos.
• Use Webflow's editor, templates and integrations to create a responsive website.
• Test the redesigned site, gather feedback, and iterate.
• Launch the redesigned website and monitor performance using analytics.
• Collaborate with internal teams on website functionality and changes.

Skills

Webflow Experience

On-Page SEO

GA4 Proficiency

Content Strategy

UX/UI Best Practices

Tools

Webflow

Canva

Trello

Mailchimp

Google Analytics 4

Google Search Console

Google Tag Manager

Job description

Jobtailor in Dublin is seeking a Website Performance & UX Specialist to enhance loading times, design, navigation, and engagement. You will define measurable redesign goals, research user needs, and create sitemap and wireframes for a redesigned site.

The role involves auditing content, developing a content strategy with SEO, and deploying via Webflow. You will test, iterate, and launch with analytics-driven monitoring, collaborating across teams.