Marketing Executive

Grand Hotel Malahide; Malahide; On-site; EUR 32,000 - 52,000; Full time

Benefits offered by this job

Free leisure centre membership

Discounted hotel rates

Employee Assistance Programme

Wellness initiatives

Free parking on site

Meals provided on duty

Job summary

The Grand Hotel Malahide is seeking a Marketing Executive to join our team and contribute to the future success of The Grand Hotel. You will support the Marketing Manager with daily marketing activities across digital, social media, email and other channels, creating on-brand content for multiple departments.

We value creativity, energy, and professionalism; you will help plan and schedule social media content, produce short-form video content, and assist with digital assets while ensuring brand

Qualifications

• Experience as a Marketing Executive or similar role (desirable).
• Naturally creative with a strong eye for social content.
• Demonstrates high levels of energy, enthusiasm and professionalism.
• Communicates in a structured and effective manner with their team.

Responsibilities

• Support the Marketing Manager with the day-to-day delivery of the hotel’s marketing activity across digital, social media, email and other marketing channels.
• Create engaging and on-brand content for all hotel departments across social media and digital channels.
• Assist with the planning, creation and scheduling of social media content across platforms including Instagram, Facebook, TikTok and other relevant channels.
• Create short-form video content, including Reels and TikTok videos, using photography and video captured on-site and through content shoots.
• Assist with the creation of digital marketing assets, including social media graphics, promotional materials, email banners, website imagery and other branded content.
• Assist with the creation and scheduling of email marketing campaigns and newsletters, ensuring content, imagery, links and messaging are accurate and aligned with brand guidelines.
• Support the development of creative concepts and content ideas for all hotel departments and seasonal campaigns.
• Assist with content creation, including preparing shot lists, gathering content and helping to coordinate content requirements with relevant hotel departments.
• Maintain and organise the hotel’s digital content library, ensuring photography, video and creative assets are easily accessible and kept up to date.
• Assist with updating the hotel website and other digital platforms, ensuring content, imagery, offers and key information are accurate and presented in line with brand standards.
• Support the creation and distribution of promotional content for hotel offers, packages, dining experiences, events and other commercial activity.
• Monitor social media channels and assist with day-to-day community management, including responding to or escalating relevant comments and enquiries in line with brand guidelines.
• Keep up to date with social media trends, content formats and digital marketing developments, identifying relevant ideas and opportunities for the hotel’s channels.
• Work closely with the Marketing Manager and internal departments to gather information, content and updates required for marketing campaigns and communications.
• Ensure all marketing content is consistent with The Grand’s brand guidelines, tone of voice and visual identity.
• Assist with basic reporting and tracking of digital and social media activity, including content performance, engagement and email campaign results.
• Provide general administrative and creative support to the Sales & Marketing department as required.

Skills

Creativity

Content creation

Social media

Communication

Teamwork

Job description

At The Grand Hotel we believe in bringing together the most talented hospitality professionals to work together and provide wonderful guest experiences.

We now have a fantastic new opportunity for a Marketing Executive to join our team and contribute to the future success of The Grand Hotel.

Key Requirements:

• Experience as a Marketing Executive or similar role (desirable)
• Naturally creative with a strong eye for social content
• Demonstrates high levels of energy, enthusiasm and professionalism
• Provides a great work environment and treating each other with dignity and respect and embracing diversity (TEAM)
• Communicates in a structured and effective manner with their team
• Main Duties:
• Support the Marketing Manager with the day-to-day delivery of the hotel’s marketing activity across digital, social media, email and other marketing channels.
• Create engaging and on-brand content for all hotel departments across social media and digital channels.
• Assist with the planning, creation and scheduling of social media content across platforms including Instagram, Facebook, TikTok and other relevant channels.
• Create short-form video content, including Reels and TikTok videos, using photography and video captured on-site and through content shoots.
• Assist with the creation of digital marketing assets, including social media graphics, promotional materials, email banners, website imagery and other branded content.
• Assist with the creation and scheduling of email marketing campaigns and newsletters, ensuring content, imagery, links and messaging are accurate and aligned with brand guidelines.
• Support the development of creative concepts and content ideas for all hotel departments and seasonal campaigns.
• Assist with content creation, including preparing shot lists, gathering content and helping to coordinate content requirements with relevant hotel departments.
• Maintain and organise the hotel’s digital content library, ensuring photography, video and creative assets are easily accessible and kept up to date.
• Assist with updating the hotel website and other digital platforms, ensuring content, imagery, offers and key information are accurate and presented in line with brand standards.
• Support the creation and distribution of promotional content for hotel offers, packages, dining experiences, events and other commercial activity.
• Monitor social media channels and assist with day-to-day community management, including responding to or escalating relevant comments and enquiries in line with brand guidelines.
• Keep up to date with social media trends, content formats and digital marketing developments, identifying relevant ideas and opportunities for the hotel’s channels.
• Work closely with the Marketing Manager and internal departments to gather information, content and updates required for marketing campaigns and communications.
• Ensure all marketing content is consistent with The Grand’s brand guidelines, tone of voice and visual identity.
• Assist with basic reporting and tracking of digital and social media activity, including content performance, engagement and email campaign results.
• Provide general administrative and creative support to the Sales & Marketing department as required.

Why work with us:

• We provide excellent learning and development opportunities
• All our team members receive free leisure centre membership
• Discounted rates for FBD Hotels and Resorts
• Employee Assistance Programme and Wellness initiatives
• Affinity discount with FBD insurance for home, car and travel
• Free parking on site
• Meals provided on dutyEmployee referral incentive scheme
• Social team events
• Flexible working hours
• Excellent working environment focused on team appreciation
• Team Recognition programme

At The Grand, we thrive to succeed in all areas of the hotel by incorporating our company values, as a team we think about the guest in everything we do, we treat each other with respect, we work cohesively as one team, we are creative and think outside the box and finally we have a can-do approach and take accountability.